ABOUT THE SPEAKER
David Pogue - Technology columnist
David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books.

Why you should listen

Which cell phone to choose? What software to buy? Are camera-binoculars a necessity or novelty? As release cycles shorten and ever-shrinking gadgets hit the market with dizzying speed, it's harder and harder to know what's worth the investment. A tireless explorer of everyday technology, David Pogue investigates all the options so we don't have to.

After happily weathering installation nightmares, customer service hiccups, and an overwhelming crush of backups, upgrades and downloads, Pogue reports back with his recommendations via his many columns, TV appearances and how-to books. And he does it all with relatable insight, humor and an unsinkable sense of pun, er, fun. All that, and he sings, too.

More profile about the speaker
David Pogue | Speaker | TED.com
TED2007

David Pogue: The music wars

大衛•柏格 (David Pogue) 的音樂戰爭

Filmed:
680,744 views

紐約時報科技專欄作家大衛•柏格為我們帶來一首關於 iTunes 和音樂下載戰爭的充滿諷刺的迷你樂章。歌曲旋律來自桑尼&雪兒二人組和鄉巴佬合唱團。
- Technology columnist
David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books. Full bio

Double-click the English transcript below to play the video.

00:12
Ladies女士們 and gentlemen紳士,
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各位先生,各位女士,
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the history歷史 of music音樂 and television電視 on the Internet互聯網
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網路上的電視與音樂歷史
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in three minutes分鐘.
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在三分鐘內完整呈現。
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A TEDTED medley混合 --
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一個 TED 旋律。
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a TEDleyTEDley.
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一個「泰迪律」。
00:26
♫ It's nine o'O' clock時鐘 on a Saturday星期六
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♫ 一個星期六晚上的九點鐘 ♫
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♫ The record記錄 store's店裡的 closed關閉 for the night ♫
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♫ 唱片行已經打烊了 ♫
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♫ So I fire up the old iTunesiTunes的 music音樂 store商店
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♫ 所以我打開老梗的 iTunes 線上音樂商店 ♫
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♫ And soon不久 I am feelin'感覺' all right ♫
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♫ 很快的我的心情就變好了 ♫
00:42
♫ I know Steve史蒂夫 Jobs工作 can find me a melody旋律
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♫ 我知道史帝夫•喬布斯可以為我找到一首歌 ♫
00:45
♫ With one dollar美元 pricing價錢 that rocks岩石
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♫ 只要一美元卻超酷的歌 ♫
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♫ I can type類型 in the track跟踪 and get album專輯 names back ♫
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♫ 只需鍵入曲目,我就可以知道專輯名稱 ♫
00:52
♫ While still in my PJs睡衣 and socks襪子
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♫ 而我仍穿著睡衣和溫暖的襪子 ♫
00:58
Sell us a song歌曲, you're the music音樂 man ♫
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♫ 音樂人呀~賣我們歌吧~ ♫
01:01
♫ My iPod'siPod的 still got 10 gigs演出 to go ♫
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♫ 我的 iPod 還有 10G 的空間 ♫
01:04
♫ Yes, we might威力 prefer比較喜歡 more compatibility兼容性
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♫ 是的,如果有更多相容性會更好 ♫
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♫ But Steve史蒂夫 likes喜歡 to run the whole整個 show顯示
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♫ 但是史帝夫喜歡當老大 ♫
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♫ I heard聽說 "Desperate殊死 Housewives家庭主婦" was great last night ♫
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♫ 我聽說昨晚的慾望師奶影集很棒 ♫
01:16
♫ But I had a bad piece of cod鱈魚
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♫ 但是我昨晚吃鱈魚排食物中毒了 ♫
01:19
♫ As I threw up my meal膳食, I thought, "It's no big deal合同" ♫
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♫ 當我昨晚在吐的時候,心想:「這沒什麼大不了」 ♫
01:23
♫ I'll watch it tonight今晚 on my 'Pod'莢
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♫ 我今天晚上在我的 iPod 上面看就好了 ♫
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♫ And now all of the networks網絡 are joining加盟 in ♫
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♫ 現在所有電視網路的節目都可以收看 ♫
01:31
♫ Two bucks雄鹿 a show顯示 without ads廣告
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♫ 一集兩美元還沒有廣告 ♫
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♫ It's a business商業 those guys always wanted to try ♫
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♫ 這是那些傢伙一直都想做的生意 ♫
01:37
♫ But only Steve史蒂夫 Jobs工作 had the 'nads“NADS
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♫ 但是只有史帝夫•喬布斯夠屌 ♫
01:42
♫ They say we're young年輕, don't watch TV電視
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♫ 他們說我們年輕人不看電視 ♫
01:46
♫ They say the Internet互聯網 is all we see ♫
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♫ 他們說網路就是我們的全部 ♫
01:52
♫ But that's not true真正; they've他們已經 got it wrong錯誤
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♫ 但這不是事實,他們全都搞錯了 ♫
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♫ See, all our shows節目 are just two minutes分鐘 long ♫
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♫ 因為,我們看的節目都只有兩分鐘 ♫
02:02
♫ Hey ♫
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♫ 嘿 ♫
02:06
♫ I got YouTubeYouTube的
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♫ 我有 YouTube ♫
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♫ I got YouTubeYouTube的
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♫ 我有 YouTube ♫
02:12
And now, ladies女士們 and gentlemen紳士,
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現在,各位先生,各位女士...
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a tribute to the Recording記錄 Industry行業 Association協會 of America美國 --
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向美國唱片業工會致敬,
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the RIAARIAA!
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有名的 RIAA!
02:23
Young年輕 man, you were surfin'SURFIN“ along沿
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♫ 年輕人,你獨自在上網 ♫
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♫ And then, young年輕 man, you downloaded下載 a song歌曲
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♫ 然後,年輕人,你下載了一首歌 ♫
02:29
♫ And then, dumb man, copied複製 it to your 'Pod'莢
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♫ 然後,笨蛋,把它複製到你的 iPod 中 ♫
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♫ Then a phone電話 call came來了 to tell you ... ♫
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♫ 然後你就接到了一通電話 ♫
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♫ You've just been sued起訴 by the R-I-A-ARIAA
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♫ 你剛剛被 R~I~A~A 告了 ♫
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♫ You've just been screwed by the R-I-A-ARIAA
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♫ 你剛剛被 R~I~A~A 搞了 ♫
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Their attorneys律師 say you committed提交 a crime犯罪
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♫ 他們的律師說你犯罪了 ♫
02:52
♫ And there'd這紅色 better not be a next下一個 time ♫
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♫ 最好別有下次 ♫
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They've他們已經 lost丟失 their minds頭腦 at the R-I-A-ARIAA
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♫ 在 R~I~A~A 他們都瘋了 ♫
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Justice正義 is blind at the R-I-A-ARIAA
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♫ 在 R~I~A~A 正義是盲目的 ♫
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♫ You're depriving剝奪 the bands
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♫ 你在掠奪樂團 ♫
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♫ You are learning學習 to steal
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♫ 你正學會偷竊 ♫
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♫ You can't do whatever隨你 you feel ♫
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♫ 你不能隨心所欲 ♫
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CD光盤 sales銷售 have dropped下降 every一切 year
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♫ CD 銷售量逐年下降 ♫
03:14
♫ They're not greedy貪婪, they're just quaking發抖的 with fear恐懼
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♫ 他們不貪心,他們只是怕得發抖 ♫
03:17
♫ Yes indeedyindeedy, what if their end結束 is near
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♫ 是的,是真的,如果他們的末日近了 ♫
03:20
♫ And we download下載 all our music音樂
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♫ 然後我們可以任意下載他們的音樂 ♫
03:27
♫ Yeah, that would piss小便 off the R-I-A-ARIAA
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♫ 是的,這會惹火了 R~I~A~A ♫
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♫ No plastic塑料 discs光盤 from the R-I-A-ARIAA
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♫ 再也沒有從 R~I~A~A 來的塑膠碟片了 ♫
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♫ What a way to make friends朋友
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♫ 這真是一個交朋友的好方法 ♫
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♫ It's a plan計劃 that can't fail失敗
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♫ 絕不會失敗 ♫
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♫ All your customers顧客 off to jail監獄
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♫ 所有的客戶都進了監牢 ♫
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Who'll誰就會 be next下一個 for the R-I-A-ARIAA? ♫
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♫ R~I~A~A 下一個會找誰麻煩? ♫
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♫ What else其他 is vexing傷腦筋 the R-I-A-ARIAA? ♫
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♫ 什麼還會讓 R~I~A~A 傷腦筋? ♫
03:49
♫ Maybe whistling吹口哨 a tune調
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♫ 也許吹口哨? ♫
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♫ Maybe humming低唱 along沿
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♫ 也許哼首歌? ♫
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♫ Maybe mocking嘲諷 'em'時間 in a song歌曲
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♫ 或許在歌裡嘲諷他們? ♫
Translated by Bill Hsiung
Reviewed by Curtis Lo

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ABOUT THE SPEAKER
David Pogue - Technology columnist
David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books.

Why you should listen

Which cell phone to choose? What software to buy? Are camera-binoculars a necessity or novelty? As release cycles shorten and ever-shrinking gadgets hit the market with dizzying speed, it's harder and harder to know what's worth the investment. A tireless explorer of everyday technology, David Pogue investigates all the options so we don't have to.

After happily weathering installation nightmares, customer service hiccups, and an overwhelming crush of backups, upgrades and downloads, Pogue reports back with his recommendations via his many columns, TV appearances and how-to books. And he does it all with relatable insight, humor and an unsinkable sense of pun, er, fun. All that, and he sings, too.

More profile about the speaker
David Pogue | Speaker | TED.com