TEDxYouth@Bath
Sarah Corbett: Activism needs introverts
Sara Korbet (Sarah Corbett): Aktivizmu su potrebni introverti
Filmed:
Readability: 4.1
1,200,982 views
Za introverte među nama, tradicionalni oblici aktivizma kao što su marševi, protesti i odlazak od vrata do vrata mogu biti zastrašujući i stresni. Poslušajte Saru Korbet, bivšu profesionalnu učesnicu u kampanjama i samoprozvanog introverta. Upoznaje nas sa „umetničkim aktivizmom”, tišim oblikom aktivizma koji koristi ručni rad kako bi usporio ljude i naterao ih da dublje promisle o problemu sa kojim se suočavaju, dok sve vreme nežno privlače publiku. Ko kaže da vezeni ručni rad ne može promeniti svet?
Sarah Corbett - Craftivist
Sarah Corbett does activism in a quiet, humble and intriguing way using handicrafts. Full bio
Sarah Corbett does activism in a quiet, humble and intriguing way using handicrafts. Full bio
Double-click the English transcript below to play the video.
00:12
A few years ago, about seven years ago,
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Pre otprilike sedam godina
00:14
I found myself hiding
in a festival toilet,
in a festival toilet,
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zatekla sam se u situaciji gde
sam se krila u toaletu na festivalu,
sam se krila u toaletu na festivalu,
00:18
a music festival toilet,
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u toaletu na muzičkom festivalu,
00:20
and if anyone's been to a music festival,
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a ako ste ikada bili
na muzičkom festivalu,
na muzičkom festivalu,
00:23
yeah, you'll know that by the third day,
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znate da do trećeg dana
00:27
it's pretty nasty.
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unutra postane prilično gadno.
00:29
I was standing in the toilet
because I couldn't even sit down,
because I couldn't even sit down,
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Stajala sam u toaletu
zato što nisam mogla ni da sednem
zato što nisam mogla ni da sednem
00:32
because the toilet roll had run out,
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jer nije bilo toaletnog papira;
00:35
there was mud everywhere,
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svuda je bilo blata
00:36
and it smelled pretty bad.
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i mirisalo je užasno.
00:38
And I stood there thinking,
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Stajala sam tamo razmišljajući:
00:39
"What am I doing?
I don't even need the toilet."
I don't even need the toilet."
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„Šta ja radim ovde?
Čak ni ne moram u toalet.”
Čak ni ne moram u toalet.”
00:42
But the reason I went
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Ali otišla sam
00:44
was because I was volunteering
for a large charity on climate justice,
for a large charity on climate justice,
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jer sam volontirala za veliku organizaciju
koja se bavi klimatskim promenama,
koja se bavi klimatskim promenama,
00:48
and it was seven years ago,
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a to je bilo pre sedam godina,
00:50
when lots of people didn't believe
in climate change,
in climate change,
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kada mnogo ljudi nije verovalo
u klimatske promene;
u klimatske promene;
ljudi su bili veoma cinični
kada je u pitanju aktivizam.
kada je u pitanju aktivizam.
00:53
people were very cynical about activism,
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00:55
and my role, with all of my teammates,
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Uloga mene i članova moga tima
00:57
was to get people to sign petitions
on climate justice
on climate justice
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bila je da nagovorimo ljude
da potpišu peticiju o klimatskoj pravdi,
da potpišu peticiju o klimatskoj pravdi,
01:00
and educate them
a bit more about the issue.
a bit more about the issue.
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kao i da ih malo više edukujemo
o ovom problemu.
o ovom problemu.
01:02
And I cared deeply about climate change
and lots of inequality,
and lots of inequality,
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Zaista mi je bilo stalo do klimatskih
promena i društvenih nejednakosti,
promena i društvenih nejednakosti,
01:06
so I'd go and I'd talk to lots of people,
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te sam išla da razgovaram sa mnogo ljudi,
01:08
which made me nervous
and drained me of energy,
and drained me of energy,
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zbog čega sam se osećala
nervoznom i ispijenom.
nervoznom i ispijenom.
01:11
but I did it because I cared,
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Ipak, radila sam to jer sam marila.
01:13
but I would hide in the toilets,
because I'd be exhausted,
because I'd be exhausted,
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Na kraju bih završila skrivajući se
po toaletima zato što bih bila iscrpljena,
po toaletima zato što bih bila iscrpljena,
01:17
and I didn't want my teammates
doubting my commitment to the cause,
doubting my commitment to the cause,
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a nisam želela da drugi sumnjaju
u moju posvećenost cilju,
u moju posvećenost cilju,
01:21
thinking that I was slacking.
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kao ni da misle da zabušavam.
01:23
And we'd go and meet
at the end of our shift,
at the end of our shift,
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Na kraju naše smene bismo se sastali
01:25
and we'd count how many petitions
had been signed,
had been signed,
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i prebrojali ko je koliko potpisa skupio
01:28
and often I'd win the amount
of petitions signed
of petitions signed
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i ja bih često pobedila
u broju sakupljenih potpisa
u broju sakupljenih potpisa
01:30
even though I had
my little breaks in the toilet.
my little breaks in the toilet.
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iako sam imala male pauze u toaletu.
01:33
But I was always very jealous
of the other activists,
of the other activists,
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Ali sam uvek bila ljubomorna
na druge volontere,
na druge volontere,
01:36
because either they had
the same amount of energy
the same amount of energy
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zato što su imali
ili istu količinu energije
ili istu količinu energije
01:38
as they had when they began the shift
of getting people to sign petitions,
of getting people to sign petitions,
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koju su imali na početku smene
ili su još češće imali još više energije,
01:43
or often they had more energy,
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01:45
and they'd be really excited about
going to watch the bands in the evening
going to watch the bands in the evening
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te su bili veoma uzbuđeni
zato što će uveče gledati nastupe bendova
zato što će uveče gledati nastupe bendova
01:48
and having a dance.
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i igrati.
01:49
And even if I loved the bands,
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Čak i kada su mi se sviđali bendovi,
01:51
all I wanted to do was to go back
to my tent and have a sleep,
to my tent and have a sleep,
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jedino što sam želela jeste
da se vratim u šator i zaspim
da se vratim u šator i zaspim
01:55
because I'd just feel
completely wiped out,
completely wiped out,
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jer sam se osećala potpuno iscrpljeno,
01:57
and I was really jealous of people
that had the energy
that had the energy
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pa sam bila jako ljubomorna
na one koji su imali snage
na one koji su imali snage
02:00
to go and party hard at the festivals.
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da izađu i da se provode na festivalima.
02:03
But it also made me really angry,
as well, inside.
as well, inside.
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To me je činilo i izuzetno besnom iznutra.
02:06
I thought, "This isn't fair,
I'm an introvert,
I'm an introvert,
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Pomislila bih: „Ovo nije fer.
Ja sam introvert,
02:09
and all of the offline campaigning
seems to be favoring extroverts."
seems to be favoring extroverts."
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a čini se da su sve ove oflajn kampanje
pogodnije za esktroverte.”
pogodnije za esktroverte.”
02:15
I would go on marches which drained me.
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Išla sam na proteste
koji bi me iscrpljivali.
koji bi me iscrpljivali.
02:17
That was the other option.
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To je bila druga opcija.
02:18
Or I'd go and join campaigns
outside embassies or shops.
outside embassies or shops.
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Ili sam se pridruživala protestima
ispred ambasada ili prodavnica.
ispred ambasada ili prodavnica.
02:22
The only thing that was on offer
was around lots of people,
was around lots of people,
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Jedina stvar koja se nudila
uključivala je mnoštvo ljudi,
uključivala je mnoštvo ljudi,
02:25
it was very loud activism,
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to je bio veoma glasan aktivizam,
02:27
it always involved lots of people,
it was performing.
it was performing.
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koji je uvek uključivao mnogo ljudi;
to je bio nastup.
to je bio nastup.
02:30
None of it was for introverts,
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Nijedan od njih nije bio za introverte
02:33
and I not only thought
that that wasn't fair,
that that wasn't fair,
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i smatrala sam da to nije fer,
02:35
because a third to a half
of the world's population are introverts,
of the world's population are introverts,
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jer introverti čine između trećine
i polovine svetske populacije,
i polovine svetske populacije,
02:40
which isn't fair on them,
because we burn out,
because we burn out,
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što nije u redu prema nama,
jer bismo pregoreli,
jer bismo pregoreli,
02:43
or we'd be put off
by activism and not do it,
by activism and not do it,
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ili bismo izgubili
interesovanje za aktivizam,
interesovanje za aktivizam,
02:46
and everyone needs to be
an activist in this world.
an activist in this world.
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a svi treba da budu aktivisti
na ovom svetu.
na ovom svetu.
02:50
And also, I didn't think
it was particularly clever,
it was particularly clever,
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Takođe nisam smatrala
da je posebno pametno,
da je posebno pametno,
02:53
but I could see that a lot
of the activism that worked
of the activism that worked
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ali sam mogla da primetim
da dosta aktivizma
da dosta aktivizma
02:56
wasn't only extrovert activism.
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nije bio samo aktivizam za ekstroverte.
02:59
It wasn't only the loud stuff.
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Nisu to bile samo glasne aktivnosti.
03:00
It wasn't about people
performing all the time.
performing all the time.
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Nije bila stvar u ljudima
koji nastupaju sve vreme.
koji nastupaju sve vreme.
03:03
A lot of the work that was needed
was in the background,
was in the background,
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Dosta posla koji je trebalo
obaviti bilo je u pozadini,
obaviti bilo je u pozadini,
03:06
was hidden, wasn't seen.
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sakriveno, nevidljivo.
03:09
And when I ended up
just being a campaigner,
just being a campaigner,
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Kada sam postala član kampanje,
03:11
because it's the only job
I can do, really --
I can do, really --
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jer je to jedini posao koji mogu raditi,
bila sam deo fakultetskih kampanja,
03:13
I was campaigning at university,
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03:15
and for the last 10 years,
I've been a professional campaigner
I've been a professional campaigner
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i tokom zadnjih 10 godina
profesionalno se bavim kampanjama
profesionalno se bavim kampanjama
03:18
for large charities,
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velikih dobrotvornih organizacija.
03:19
and now I'm a creative campaigner
consultant for different charities
consultant for different charities
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Sada sam savetnik za kreativne kampanje
različitih dobrotvornih organizacija,
različitih dobrotvornih organizacija,
03:23
as well as other work I do --
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pored drugih poslova koje obavljam.
03:25
but I knew that there were other forms
of activism that were needed.
of activism that were needed.
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Ipak, znala sam da postoje drugi
oblici aktivizma koji su potrebni.
oblici aktivizma koji su potrebni.
03:29
I started tinkering about seven years ago
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Pre sedam godina počela sam
da eksperimentišem
da eksperimentišem
03:32
to see what quieter forms of activism
I could engage with
I could engage with
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da vidim kojim mirnijim oblicima aktivizma
bih se mogla pridružiti,
bih se mogla pridružiti,
03:35
so I didn't burn out as an activist,
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a da ne pregorim kao aktivista,
03:38
but also to look at some of the issues
I was concerned about in campaigning.
I was concerned about in campaigning.
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ali i da se pozabavim problemima
koji su me zabrinjavali u kampanjama.
koji su me zabrinjavali u kampanjama.
03:43
I was very lucky that, when I worked
for Oxfam and other big charities,
for Oxfam and other big charities,
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Imala sam sreće da sam, dok sam radila
za Oksfam i druge organizacije,
za Oksfam i druge organizacije,
03:46
I could read lots of big reports
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mogla da čitam mnogo izveštaja
03:48
on what influenced
politicians and businesses
politicians and businesses
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o tome šta utiče
na političare i kompanije,
na političare i kompanije,
03:52
and the general public,
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kao i na samu javnost,
03:53
what campaigns worked really well,
which ones didn't.
which ones didn't.
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te koje kampanje
su prošle dobro, a koje nisu.
su prošle dobro, a koje nisu.
03:56
And I'm a bit of a geek,
so I look at all of that stuff,
so I look at all of that stuff,
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Pomalo sam štreber,
stoga sam ih sve pročitala
stoga sam ih sve pročitala
03:59
and I wanted to tinker around
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i pokušala da smislim
04:00
to see how I could engage people
in social change in a different way,
in social change in a different way,
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kako bih mogla uključiti ljude
u društvene promene na drugačiji način,
u društvene promene na drugačiji način,
04:04
because I think if we want the world
to be more beautiful, kind and just,
to be more beautiful, kind and just,
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jer smatram da, ako želimo
da svet bude lepši, bolji i pravedniji,
da svet bude lepši, bolji i pravedniji,
04:09
then our activism
should be beautiful, kind and just,
should be beautiful, kind and just,
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onda bi naš aktivizam trebalo
da bude lep, dobar i pravedan,
da bude lep, dobar i pravedan,
04:12
and often it's not.
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što često nije.
04:14
And today, I just want to talk
about three ways
about three ways
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Danas želim da govorim o tri razloga
zbog kojih mislim da su aktivizmu
potrebni introverti.
potrebni introverti.
04:17
that I think activism needs introverts.
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04:19
I think there's lot of other ways,
but I'm just going to talk about three.
but I'm just going to talk about three.
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Mislim da ima mnogo više razloga,
ali ću da govorim samo o ova tri.
ali ću da govorim samo o ova tri.
04:23
And the first one is:
activism is often very quick,
activism is often very quick,
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Prvi razlog je:
aktivizam je često veoma brz
aktivizam je često veoma brz
04:27
and it's about doing,
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i radi se o delovanju,
04:29
so extroverts, often their immediate
response to injustice is,
response to injustice is,
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a trenutni odgovor
ekstroverata na nepravdu
ekstroverata na nepravdu
je da moramo odmah da reagujemo.
04:32
we've got to do stuff now,
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04:33
we've got to react really quickly --
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Moramo brzo da reagujemo
04:35
and yes, we do need to react,
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i da, zaista moramo da reagujemo,
04:37
but we need to be strategic
in our campaigning,
in our campaigning,
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ali moramo da delujemo
strateški u našoj kampanji,
strateški u našoj kampanji,
04:39
and if we just act on anger,
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a ako reagujemo vođeni besom,
04:41
often we do the wrong things.
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često činimo pogrešne stvari.
04:44
I use craft, like needlework --
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Ja koristim veštine, kao što je vezenje,
04:46
like this guy behind me is doing --
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što i ovaj dečko iza mene radi,
04:48
as a way to not only slow down
those extrovert doers,
those extrovert doers,
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kako bih ne samo usporila ove ekstroverte,
04:52
but also to bring in nervous,
quiet introverts into activism.
quiet introverts into activism.
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već i uključila nervozne,
tihe introverte u aktivizam.
tihe introverte u aktivizam.
04:59
By doing repetitive actions,
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Radnje koje se ponavljaju,
kao što je ručni rad,
kao što je ručni rad,
05:01
like handicraft, you can't do it fast,
you have to do it slowly.
you have to do it slowly.
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moraš da radiš polako; ne možeš da žuriš.
A ponavljanje ove radnje ti pomaže
05:04
And those repetitive stitches
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05:06
help you meditate on the big,
complex, messy social change issues
complex, messy social change issues
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da razmišljaš o velikim, kompleksnim,
zamršenim problemima društvenih promena,
zamršenim problemima društvenih promena,
05:10
and figure out what we can do
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kao i da smisliš šta možemo da uradimo
05:12
as a citizen, as a consumer,
as a constituent,
as a constituent,
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kao građani, potrošači i glasači,
05:18
and all of those different things.
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kao i sve ostalo.
05:20
It helps you think critically
while you're stitching away,
while you're stitching away,
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Vezenje ti pomaže da razmišljaš kritički
05:23
and it helps you be more mindful
of what are your motives.
of what are your motives.
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i da budeš svesniji svojih motiva.
Da li si ti onaj ranijepomenuti volonter
koji pokušava da izgleda savršeno?
koji pokušava da izgleda savršeno?
05:26
Are you that Barbie aid worker
that was mentioned before?
that was mentioned before?
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05:29
Are you about joining
people in solidarity,
people in solidarity,
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Da li želiš da se pridružiš
ljudima iz solidarnosti
ljudima iz solidarnosti
05:32
or do you want to be the savior,
which often isn't very ethical?
which often isn't very ethical?
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ili želiš da budeš spasitelj,
što često nije veoma etički?
što često nije veoma etički?
05:35
But doing needle work together, as well,
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Ali, dok vezemo zajedno,
05:38
extroverts and introverts and ambivert --
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ekstroverti, introverti i ambiverti -
05:41
everyone's on the scale
in different places --
in different places --
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svi su na različitim
mestima na istoj skali -
mestima na istoj skali -
05:44
because it's a quiet,
slow form of activism,
slow form of activism,
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zato što je to tih, spori oblik aktivizma
05:48
it really helps introverts be heard
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koja zaista pomaže da se introverti čuju
05:51
in other areas, where
they are often not heard.
they are often not heard.
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u oblastima u kojima inače ne bi.
05:55
It sounds odd,
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Zvuči čudno,
05:58
but while you're stitching,
you don't need eye contact with people.
you don't need eye contact with people.
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ali dok vezete ne morate
da gledate ljude u oči.
da gledate ljude u oči.
06:01
So, for nervous introverts,
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Za nervozne introverte
06:04
it means that you can stitch away
next to someone or a group of people
next to someone or a group of people
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to znači da mogu da vezu
pored neke osobe ili grupe ljudi
pored neke osobe ili grupe ljudi
06:08
and ask questions that you're thinking
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i postave pitanja za koja često misle
06:10
that often you don't
get time to ask people,
get time to ask people,
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da nema vremena,
06:13
or you're too nervous to ask
if you give them eye contact.
if you give them eye contact.
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ili su previše nervozni
da pitaju direktno.
da pitaju direktno.
06:16
So you can get introverts,
who are those big, deep thinkers,
who are those big, deep thinkers,
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Ovako introverti koji vole
da duboko razmišljaju
da duboko razmišljaju
06:19
saying, "That's really interesting
that you want to do
that you want to do
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kažu: „Zaista je interesantno
to što pokušavaš da uradiš,
to što pokušavaš da uradiš,
06:22
that extrovert form of activism
that's about shaming people
that's about shaming people
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ta ekstrovertna forma aktivizma
koja se bavi posramljivanjem ljudi
koja se bavi posramljivanjem ljudi
06:25
or quickly going out somewhere,
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ili brzom odlaženju nekuda,
06:27
but who are you trying to target and how,
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ali šta je tvoja ciljna grupa
06:29
and is that the best way to do it?"
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i da li je to najbolji način da se uradi?”
06:31
So it means you could have
these discussions in a very slow way,
these discussions in a very slow way,
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Ovo znači da možete
polako voditi ove diskusije,
polako voditi ove diskusije,
što je sjajno za ekstroverte
jer uspore i bolje promisle,
jer uspore i bolje promisle,
06:34
which is great for the extrovert
to slow down and think deeply,
to slow down and think deeply,
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06:37
but it's really good
for the introvert as well,
for the introvert as well,
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ali je i veoma dobro za introverte
06:40
to be heard and to feel
part of that movement for change,
part of that movement for change,
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jer ih drugi čuju, pa se za promenu
osećaju kao da su deo pokreta,
osećaju kao da su deo pokreta,
06:43
in a good way.
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u dobrom smislu.
06:44
Some ways we do it is stitch cards
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Jedan od načina su vezene čestitke
06:47
about what values we thread
through our activism,
through our activism,
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u kojima pišu vrednosti
kojima je naš aktivizam prožet,
kojima je naš aktivizam prožet,
06:50
and making sure that we don't
just react in unethical ways.
just react in unethical ways.
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kao i uveravanje da nećemo
reagovati na neetični način.
reagovati na neetični način.
06:53
One, sometimes we work
with art institutions
with art institutions
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Ponekad radimo sa umetničkim institucijama
06:56
where we will get
over 150 people at the V&A
over 150 people at the V&A
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gde dovedemo preko 150 ljudi
u muzej Viktorije i Alberta
u muzej Viktorije i Alberta
06:59
who can come for hours,
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na nekoliko sati,
07:01
sit and stitch together
on a particular issue,
on a particular issue,
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i gde oni sede, vezu i razmišljaju zajedno
o određenom problemu,
o određenom problemu,
07:03
and then tweet what they're thinking
or how it went, like this one.
or how it went, like this one.
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a onda tvituju o svom mišljenju
ili o okupljanju, kao što je recimo ovo.
ili o okupljanju, kao što je recimo ovo.
Takođe smatram da aktivizmu
uvek trebaju introverti
uvek trebaju introverti
07:07
Also, I always think
that activism needs introverts
that activism needs introverts
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07:10
because we're really good
at intimate activism.
at intimate activism.
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zato što smo zaista dobri
u intimnom aktivizmu.
u intimnom aktivizmu.
Dakle, dobri smo u sporom aktivizmu
07:14
So we're good at slow activism,
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07:15
and we're really good
at intimate activism,
at intimate activism,
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i stvarno smo dobri u intimnom aktivizmu,
07:17
and if this year has told us anything,
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a ako nas je ova godina išta naučila,
07:19
it's told us that we need to,
when we're engaging power holders,
when we're engaging power holders,
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to je da, kada pričamo sa ljudima
na moćnim pozicijama,
na moćnim pozicijama,
07:23
we need to engage them by listening
to people we disagree with,
to people we disagree with,
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moramo da razgovaramo tako
što ćemo saslušati suprotno mišljenje,
što ćemo saslušati suprotno mišljenje,
07:27
by building bridges not walls --
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dok se povezujemo, a ne ograđujemo -
07:29
walls or wars --
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ograđujemo ili započinjemo ratove -
07:31
and by being critical friends,
not aggressive enemies.
not aggressive enemies.
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tako što smo kritični prijatelji,
a ne agresivni neprijatelji.
a ne agresivni neprijatelji.
07:35
And one example
that I do a lot with introverts,
that I do a lot with introverts,
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Na primer, sa mnogo introverata
07:38
but with lots of people,
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i mnogo ljudi
07:39
is make gifts for people in power,
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pravim poklone za ljude na vlasti.
07:41
so not be outside screaming at them,
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Dakle, ne stojimo ispred vrata
i vrištimo na njih,
i vrištimo na njih,
07:44
but to give them something
like a bespoke handkerchief
like a bespoke handkerchief
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već im dajemo nešto,
kao, na primer, maramicu koja poručuje:
kao, na primer, maramicu koja poručuje:
07:47
saying, "Don't blow it.
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„Nemojte uprskati.
07:48
Use your power for good.
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Koristite moć da činite dobro.
07:50
We know you've got a difficult job
in your position of power.
in your position of power.
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Mi znamo da ljudi na vašoj poziciji
imaju težak zadatak.
imaju težak zadatak.
07:53
How can we help you?"
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Kako možemo da vam pomognemo?”
07:54
And what's great is, for the introverts,
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A ono što je sjajno za introverte
07:57
we can write letters
while we're making these gifts,
while we're making these gifts,
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je što mogu da pišu pisma
dok pravimo ove poklone.
dok pravimo ove poklone.
Stoga smo pokušali da pokrenemo
kampanju za „Marks i Spenser”,
kampanju za „Marks i Spenser”,
08:00
so for us, Marks and Spencer,
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08:02
we tried to campaign to get them
to implement the living wage.
to implement the living wage.
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kako bismo ih naveli
da plate dnevne zarade.
da plate dnevne zarade.
08:06
So we made all the 14 board members
bespoke handkerchiefs.
bespoke handkerchiefs.
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Napravili smo maramice sa posvetom
za svih 14 članova odbora.
za svih 14 članova odbora.
08:11
We wrote them letters, we boxed them up,
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Napisali smo im pisma, spakovali ih
08:13
and we went to the AGM
to hand-deliver our gifts
to hand-deliver our gifts
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i otišli na njihov godišnji sastanak
da im predamo naše poklone
da im predamo naše poklone
08:16
and to have that form of intimate activism
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i započnemo taj intimni oblik aktivizma
08:18
where we had discussions with them.
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gde možemo diskutovati sa njima.
08:21
And what was brilliant
was that the chair of the board
was that the chair of the board
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Bilo je sjajno to što nam je
predsednik odbora
predsednik odbora
08:24
told us how amazing our campaign was,
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rekao da je naša kampanja neverovatna
08:26
how heartfelt it was.
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i iskrena.
08:28
The board members, like Martha Lane Fox,
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Članovi odbora kao što je Marta Lejn Foks,
08:30
who has hundreds of thousands
of followers on Twitter,
of followers on Twitter,
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koja ima stotine hiljada
pratilaca na Tviteru
pratilaca na Tviteru
08:33
and highly influential in business,
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i koja je veoma uticajna
u poslovnom svetu,
u poslovnom svetu,
08:35
tweeted how impressed she was,
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tvitovala je koliko je
bila impresionirana,
bila impresionirana,
08:37
and within 10 months,
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te smo u narednih 10 meseci
08:39
we'd had meetings with Marks and Spencer
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imali sastanke sa „Marksom i Spenserom”
gde smo rekli: „Znamo da je teško
biti poslodavac koji daje pristojnu platu,
biti poslodavac koji daje pristojnu platu,
08:41
to say, "We know this is difficult
to be a living wage employer,
to be a living wage employer,
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08:45
but if you can be one,
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ali ukoliko vi to možete,
08:46
the rest of the sector will look at it,
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ostatak sektora će se ugledati na vas
08:48
and it's not right that some of your
amazing workers are working full time
amazing workers are working full time
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jer nije u redu da neki od vaših
sjajnih radnika rade puno radno vreme,
sjajnih radnika rade puno radno vreme,
08:53
and still can't pay their bills.
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a da ne mogu plaćati račune.
08:54
And we love Marks and Spencer.
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A mi volimo „Marks i Spenser”.
08:56
How can you be the role model
that we want you to be?"
that we want you to be?"
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Kako možete postati uzor
kakav mi želimo da budete?”
kakav mi želimo da budete?”
08:59
So that was that intimate
form of activism.
form of activism.
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To je bio vid intimnog aktivizma.
09:01
We had lots of meetings with them.
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Imali smo mnogo sastanaka sa njima.
09:04
We then gave them Christmas cards
and Valentine's cards to say,
and Valentine's cards to say,
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Dali smo im božićne čestitke i čestitke
za Dan zaljubljenih koje su poručivale:
za Dan zaljubljenih koje su poručivale:
09:08
"We really want to encourage you
to implement the living wage,
to implement the living wage,
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„Mi stvarno želimo da vas ohrabrimo
da počnete davati pristojne plate”
da počnete davati pristojne plate”
09:12
and within 10 months,
they'd announced to the media
they'd announced to the media
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i u roku od 10 meseci
objavili su novinarima
objavili su novinarima
09:14
that they were going to pay
the independent living wage, and now --
the independent living wage, and now --
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da će početi da plaćaju dnevnice
dovoljne za samostalan život, te sada -
dovoljne za samostalan život, te sada -
09:18
(Applause)
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(Aplauz)
Hvala vam.
09:20
Thank you.
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09:21
And now we're trying
to work with them to be accredited,
to work with them to be accredited,
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Sada radimo sa njima
kako bi postali ovlašćeni,
kako bi postali ovlašćeni,
09:25
which is really important,
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što je zaista bitno,
09:26
and we went back to the last AGM this June
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te smo otišli na poslednji održani
sastanak odbora u junu
sastanak odbora u junu
09:29
and we had these amazing one-to-one
discussions with the board members,
discussions with the board members,
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gde smo vodili sjajne diskusije
u četiri oka sa članovima odbora,
u četiri oka sa članovima odbora,
09:32
who told us how much
they loved their hankies
they loved their hankies
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koji su rekli da su im se svidele maramice
09:34
and how it really moved them,
what we were doing,
what we were doing,
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i da ih je zaista dirnulo to što radimo.
09:37
and they all told us that if we were
standing outside screaming at them
standing outside screaming at them
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Svi su nam rekli, da smo stajali
ispred i vrištali na njih
ispred i vrištali na njih
09:41
and not being gentle in our protest,
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i da nismo bili ljubazni
tokom našeg protesta,
tokom našeg protesta,
09:43
they wouldn't have even listened to us,
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ne bi nas ni saslušali,
a kamoli vodili diskusije sa nama.
09:45
never mind had those discussions with us.
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09:47
And I think introverts
are really good at intimate activism
are really good at intimate activism
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Mislim da su introverti
stvarno dobri u intimnom aktivizmu
stvarno dobri u intimnom aktivizmu
09:50
because we like to listen,
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jer volimo da saslušamo,
volimo razgovore u četiri oka,
09:52
we like one-to-ones,
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09:53
we don't like small talks,
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ne volimo čavrljanja,
09:54
we like those big, juicy issues
to discuss with people,
to discuss with people,
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volimo da razgovaramo
o velikim, sočnim problemima,
o velikim, sočnim problemima,
09:58
we don't like conflict,
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ne volimo konflikte,
09:59
so we avoid it at all costs,
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stoga ih izbegavamo po svaku cenu,
10:01
which is really important when
we're trying to engage power holders,
we're trying to engage power holders,
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što je zaista bitno kada pokušavate
da razgovarate sa moćnim ljudima,
da razgovarate sa moćnim ljudima,
10:05
not to be conflicting
with them all the time.
with them all the time.
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da se ne sukobljavamo stalno sa njima.
10:08
The third way I think activists
are really missing out
are really missing out
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Treći način zbog kojeg mislim
da aktivisti gube
da aktivisti gube
10:13
if they don't engage introverts
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ako ne angažuju introverte
10:15
is that introverts, like I said,
can be half of the world's population,
can be half of the world's population,
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je zato što introverti, kao što sam rekla,
čine polovinu svetske populacije,
čine polovinu svetske populacije,
10:20
and most of us won't say
that we're introvert,
that we're introvert,
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a većina nas neće ni reći
da smo introverti
da smo introverti
10:23
or we get embarrassed
by saying what overwhelms us.
by saying what overwhelms us.
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ili ćemo se osećati osramoćeno
kada kažemo šta nas opterećuje.
kada kažemo šta nas opterećuje.
10:26
So for me, a few years ago,
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Što se tiče mene, pre par godina,
10:28
my mom used to send me
texts in capital letters --
texts in capital letters --
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mama je znala da mi pošalje
poruku napisanu velikim slovima -
poruku napisanu velikim slovima -
10:31
and she can now do emojis
and everything, she's fine --
and everything, she's fine --
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sada zna da koristi smajlije i ostalo
i prilično je dobra -
i prilično je dobra -
10:34
but as soon as I'd see this text,
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ali čim bih videla takvu poruku,
10:36
I'd wince and think, "Ooh,
it's capital letters, it's too much."
it's capital letters, it's too much."
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žacnula bih se i pomislila: „Oh, napisana
je velikim slovima; to mi je previše.”
je velikim slovima; to mi je previše.”
10:40
And I'd have to ignore it to read
the lovely text she sent me.
the lovely text she sent me.
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Morala bih ih zanemariti
da pročitam poruku koju je poslala.
da pročitam poruku koju je poslala.
10:43
And that's a bit embarrassing,
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Malo je neugodno
reći ljudima
da te velika slova opterećuju,
da te velika slova opterećuju,
10:45
to tell people that capital
letters overwhelm you,
letters overwhelm you,
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10:48
but we really need introverts
to help us do intriguing activism
to help us do intriguing activism
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ali nama zaista trebaju introverti da nam
pomognu oko zanimljivih oblika aktivizma
pomognu oko zanimljivih oblika aktivizma
10:53
that attracts them
rather than puts them off.
rather than puts them off.
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koji ih privlače, a ne odbijaju.
10:55
We're put off by big
and brash giant posters
and brash giant posters
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Odbijaju nas veliki
i napadni džinovski plakati
i napadni džinovski plakati
10:59
and capital letters and explanation marks
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2508
i velika slova i uzvičnici
11:01
telling us what to do
and vying for our attention.
and vying for our attention.
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koji nam govore šta da radimo
i koji se nadmeću za našu pažnju.
i koji se nadmeću za našu pažnju.
11:05
So some of the things I do with people
around the world who take part
around the world who take part
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Jedna od stvari koje pravim
sa ljudima širom sveta
sa ljudima širom sveta
11:09
is make small bits
of provocative street art
of provocative street art
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su mali komadići
provokativne ulične umetnosti,
provokativne ulične umetnosti,
11:11
which are hung off eye level, very small,
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2642
koji su obešeni u visini očiju
i koji su veoma mali
i koji su veoma mali
11:14
and they're provocative messages.
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1778
i u obliku provokativnih poruka.
11:15
They're not preaching at people
or telling them what to do.
or telling them what to do.
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Oni ne pridikuju ljudima
niti im govore šta da rade.
niti im govore šta da rade.
11:19
They're just getting people
to engage in different ways,
to engage in different ways,
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Oni samo podstiču ljude da se uključe
i razmišljaju za sebe,
11:21
and think for themselves,
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1191
11:23
because we don't like
to be told what to do.
to be told what to do.
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jer niko ne voli
da mu se govori šta da radi.
da mu se govori šta da radi.
11:25
It might be wearing
a green heart on your sleeve
a green heart on your sleeve
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Jedna od njih je nošenje
zelenog srca na rukavu
zelenog srca na rukavu
11:28
saying what you love
and how climate change will affect it,
and how climate change will affect it,
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koje kazuje šta voliš
i kako klimatske promene utiču na to.
i kako klimatske promene utiču na to.
11:31
and we'll wear it,
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1158
Mi ih nosimo,
11:32
and if people say,
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1182
a ako ljudi pitaju:
11:33
"Why are you wearing a green heart
with the word 'chocolate' on?"
with the word 'chocolate' on?"
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3334
„Zašto nosiš zeleno srce
na kome piše 'čokolada'?”,
na kome piše 'čokolada'?”,
11:37
and we can have those one-to-one
intimate conversations and say,
intimate conversations and say,
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3166
možemo da vodimo onaj intimni
razgovor u četiri oka i kažemo:
razgovor u četiri oka i kažemo:
11:40
"I love chocolate.
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1191
„Volim čokoladu.
11:41
Climate change is going to affect it,
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2242
Klimatske promene će delovati na nju
11:43
and I think there's lot of other things
that climate change will affect,
that climate change will affect,
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3447
i smatram da ima puno drugih stvari
na koje će klimatske promene da utiču,
na koje će klimatske promene da utiču,
11:47
and I really want to make sure I'm part
of the solution, not the problem."
of the solution, not the problem."
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3543
a ja stvarno želim da se pobrinem
da budem deo rešenja, a ne problema.”
da budem deo rešenja, a ne problema.”
I onda skrenemo pažnju na njih, jer mi
ne volimo da budemo u centru pažnje
ne volimo da budemo u centru pažnje
11:50
And then we deflect, because we don't
like to be the center of attention,
like to be the center of attention,
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i kažemo: „Šta ti voliš i kako će
klimatske promene uticati na to?”
klimatske promene uticati na to?”
11:54
and say, "What do you love
and how will climate change affect it?"
and how will climate change affect it?"
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11:58
Or it might be shop-dropping
instead of shop-lifting,
instead of shop-lifting,
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Ili umesto krađe, možemo
ostavljati stvari u prodavnicama.
ostavljati stvari u prodavnicama.
12:00
where we'll make little mini-scrolls
with lovely stories on
with lovely stories on
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Pravimo malene svitke
na kojima su napisane divne priče
na kojima su napisane divne priče
12:04
about what's the story
behind your clothes.
behind your clothes.
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koje se kriju iza vaše odeće.
12:07
Is it a joyful story of how it's made,
or is it a torturous one?
or is it a torturous one?
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Da li je to vesela ili okrutna priča?
12:11
And we'll just drop them
in little pockets in shops,
in little pockets in shops,
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Samo ćemo ih ubaciti
u džepiće odeće u prodavnicama.
u džepiće odeće u prodavnicama.
12:13
all lowercase, all handwritten,
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Svi su pisani rukom i malim slovima,
12:16
with kisses and smiley faces in ribbon,
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sa poljupcima i smajlićima, sa vrpcom
12:19
and then people are excited
that they found it.
that they found it.
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i onda su ljudi uzbuđeni jer su ih našli.
12:22
And we often drop them in unethical shops
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Često ih ostavljamo u radnjama
koje ne rade etički
koje ne rade etički
12:24
or in front pockets,
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ili u prednje džepove
12:26
and it's a way that we can do
offline campaigning
offline campaigning
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i na taj način vršimo oflajn kampanje
12:29
that engages us and doesn't burn us out,
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koje uključuju i nas,
a ne ostavljaju nas iznemogle,
a ne ostavljaju nas iznemogle,
12:32
but also engages other people
in an intriguing way online and offline.
in an intriguing way online and offline.
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a uključuju i druge ljude,
kako onlajn, tako i oflajn.
kako onlajn, tako i oflajn.
12:39
So I've got two calls to action,
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Stoga imam dva poziva na akciju,
12:42
for the introverts and for the extroverts.
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za introverte i za ekstroverte.
12:45
For the ambivert,
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Što se tiče ambiverta,
12:46
you're involved in all of it.
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vi ste uključeni u sve.
12:49
For the extroverts, I want to say
that when you're planning a campaign,
that when you're planning a campaign,
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Ekstrovertima želim reći da,
kada planirate kampanju,
kada planirate kampanju,
12:54
think about introverts.
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razmislite i o introvertima.
12:55
Think about how valuable our skills are,
just as much as extroverts'.
just as much as extroverts'.
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Setite se da naše veštine vrede isto
koliko i veštine ekstrovertnih osoba.
koliko i veštine ekstrovertnih osoba.
13:00
We're good at slowing down
and thinking deeply,
and thinking deeply,
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Mi smo dobri u usporavanju
i dubljem razmišljanju,
i dubljem razmišljanju,
13:02
and the detail of issues,
we're really good at bringing them out.
we're really good at bringing them out.
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kao i iznošenju detalja problema.
13:06
We're good at intimate activism,
so use us in that way.
so use us in that way.
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Dobri smo u intimnom aktivizmu,
stoga nas koristite na taj način.
stoga nas koristite na taj način.
13:10
And we're good at intriguing people
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Takođe smo dobri u privlačenju ljudi
13:13
by doing strange little things that help
create conversations and thought.
create conversations and thought.
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malim, čudnim stvarima koje pomažu
da se započne razgovor ili razmišljanje.
da se započne razgovor ili razmišljanje.
13:17
Introverts, my call to action for you is,
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Introverti, moj poziv na akciju za vas je:
13:21
I know you like being on your own,
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znam da volite da budete sami,
13:22
I know you like being in your head,
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kao i da budete u svojoj glavi,
13:24
but activism needs you,
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ali ste potrebni aktivizmu,
13:26
so sometimes you've got to get out there.
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stoga ponekad morate da izađete.
13:28
It doesn't mean that you've got
to turn into an extrovert and burn out,
to turn into an extrovert and burn out,
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To ne znači da treba da se pretvorite
u ekstroverta i pregorite,
u ekstroverta i pregorite,
jer niko nema koristi od toga,
13:32
because that's no use for anyone,
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nego to znači
13:33
but what it does mean
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da treba da vrednujete
veštine i osobine koje posedujete,
veštine i osobine koje posedujete,
13:34
is that you should value the skills
and the traits that you have
and the traits that you have
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13:38
that activism needs.
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a koje trebaju aktivizmu.
13:40
So for everyone in this room,
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Stoga svima prisutnima,
13:42
whether you're an extrovert
or an introvert or an ambivert,
or an introvert or an ambivert,
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bez obzira na to da li ste ekstrovert,
introvert ili ambivert,
introvert ili ambivert,
13:46
the world needs you now more than ever,
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svet vas treba, sada više nego ikada,
13:49
and you've got no excuse
not to get involved.
not to get involved.
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i nemate izgovor da se ne uključite.
13:51
Thanks.
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Hvala.
13:53
(Applause)
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(Aplauz)
ABOUT THE SPEAKER
Sarah Corbett - CraftivistSarah Corbett does activism in a quiet, humble and intriguing way using handicrafts.
Why you should listen
Sarah Corbett is a craftivist who teaches her "gentle protest" approach to individuals and organizations around the world. She also makes craftivism (craft + activism) projects and DIY kits for people who want to do a quieter, kinder and more beautiful form of effective activism than what is sometimes traditionally offered.
Growing up in a low-income area of the UK, Corbett has been involved in activism since she was three years old and has worked for more than a decade in the UK charity sector as a professional campaigner focusing on international development. But in 2008 she burnt out as an activist and introvert and wanted to find an effective way of campaigning that fitted her skills and ethics and personality. She set up the Craftivist Collective social enterprise in 2009 after people wanted to join in her new form of activism. Now there are craftivists around the world who take part in social change using handicrafts.
Corbett won the Sheila McKechnie award for Economic Justice campaigner of the Year 2016. Craftivist Collective won an Innovation Award from Care2 Impact Award 2016. She works with charities, arts institutions, universities and has exhibited her solo exhibition, "Gentle Protest," in Stockholm, Helsinki and London. She lives in East London and works worldwide.
Sarah Corbett | Speaker | TED.com