ABOUT THE SPEAKER
Shaffi Mather - Social entrepreneur, lawyer
Shaffi Mather is the founder of 1298 for Ambulance, Education Access for All, and co-promoter of Moksha-Yug Access.

Why you should listen

Shaffi Mather was a successful young entrepreneur, who brought a family-run real estate business to the forefront of the local market before moving on to take major positions at two of India’s largest communication corporations -- Essel Group and Reliance Industries. However, after a perilous ride to the hospital with his mother he was forced to confront India’s need for a dependable ambulance service. He left his career at Reliance and founded 1298 for Ambulance, a for-profit service with a sliding scale payment system that has revolutionized medical transport in Mumbai and Kerala.

Today, Mather is also a co-founder of Moksha-Yug Access, a microfinance instiution that operates in rural India, and The Education Initiative, which is involved in e-learning and in creating schools across India. In addition, Mather is a lawyer focusing on litigation in public interest -- battling for transparency in governance and use of public funds, human rights, civil rights and primacy of constitution. He is a TEDIndia Fellow.

More profile about the speaker
Shaffi Mather | Speaker | TED.com
TEDIndia 2009

Shaffi Mather: A new way to fight corruption

夏菲•马瑟(Shaffi Mather):反腐新招

Filmed:
561,983 views

夏菲•马瑟于此解释了他为何丢弃他原先的工作并成为一名社会企业家。他的企业是提供生命救助服务的 1298 for Ambulance 。现在,他提出一新的主意和计划以建立一间反腐公司。与那些于公共服务中出现的腐败现象作斗争,并剪除他们的羽翼。
- Social entrepreneur, lawyer
Shaffi Mather is the founder of 1298 for Ambulance, Education Access for All, and co-promoter of Moksha-Yug Access. Full bio

Double-click the English transcript below to play the video.

00:15
The anger愤怒 in me against反对 corruption腐败
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腐败对于我的触动
00:19
made制作 me to make a big career事业 change更改
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使我于去年经历了一场
00:22
last year, becoming变得 a full-time全职 practicing lawyer律师.
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巨大的职场变动,我成为了一名专职执业律师。
00:26
My experiences经验 over the last 18 months个月,
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自过去的18个月以来,我作为一名律师的
00:30
as a lawyer律师, has seeded播种 in me
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经历使一种新型创业想法
00:32
a new entrepreneurial创业 idea理念,
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深深植入我心,
00:35
which哪一个 I believe is indeed确实
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我相信这的确是
00:37
worth价值 spreading传播.
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值得传播的。
00:39
So, I share分享 it with all of you here today今天,
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因此我想将此想法与你们一同分享,
00:42
though虽然 the idea理念 itself本身 is getting得到 crystallized结晶
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即使此想法已具体成形
00:44
and I'm still writing写作 up the business商业 plan计划.
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但我仍力图使之精益求精。
00:47
Of course课程 it helps帮助 that fear恐惧 of public上市 failure失败
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当新的想法不断涌现时,
00:50
diminishes减少 as the number of ideas思路
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它们会减弱公众对之前的失败
00:53
which哪一个 have failed失败 increases增加.
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而引出的负面印象。
00:57
I've been a huge巨大 fan风扇 of enterprise企业 and entrepreneurship创业
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自从1993年以来,我已
01:00
since以来 1993.
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成为企业及企业家精神的俘虏。
01:02
I've explored探讨, experienced有经验的,
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我曾用心体验、经历
01:04
and experimented试验 enterprise企业
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以及试验企业和资本主义
01:06
and capitalism资本主义 to my heart's心脏的 content内容.
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是怎么样的。
01:09
I built内置, along沿 with my two brothers兄弟,
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我伙同我的两位兄弟
01:11
the leading领导 real真实 estate房地产 company公司 in my home state, Kerala喀拉拉邦,
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一并于喀拉拉邦,我的家乡,创建了领头的房地产公司。
01:15
and then worked工作 professionally专业
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紧接着和两位印度最成功的
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with two of India's印度 biggest最大 businessmen商人,
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商人一起工作,
01:20
but in their startup启动 enterprises企业.
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不过只是在他们的新兴企业中工作。
01:23
In 2003, when I stepped加强 out of the pure play capitalistic资本主义 sector扇形
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于2003年,我步出了纯粹的资本主义市场
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to work on so-called所谓 social社会 sector扇形 issues问题,
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然后我迈进了所谓的社会问题领域,
01:32
I definitely无疑 did not have any grand盛大 strategy战略
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我的确没有任何雄心壮志
01:36
or plan计划 to pursue追求 and find
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也无志于寻找
01:39
for-profit以营利为目的 solutions解决方案
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营利性解决方案
01:41
to addressing解决 pressing紧迫 public上市 issues问题.
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以处理紧迫的社会问题。
01:44
When life brought about a series系列
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当命运和你开了
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of death死亡 and near-death接近死亡 experiences经验
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一系列的生死
01:49
within my close circle,
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玩笑时,
01:51
which哪一个 highlighted突出 the need
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我意识到
01:53
for an emergency medical response响应 service服务 in India印度,
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印度需要紧急医疗事故处理服务,
01:56
similar类似 to 911 in USA美国.
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就如美国911时所作出的反应。
01:59
To address地址 this, I, along沿 with four friends朋友,
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为了解决此问题,我和我的四位朋友,
02:02
founded成立 Ambulance救护车 Access访问 for All,
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一起创建了 Ambulance Access for All,
02:04
to promote促进 life-support生命保障 ambulance救护车 services服务 in India印度.
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以促进印度的生命援助救护车服务。
02:08
For those from the developing发展 world世界,
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那些从发展中国家来的人,
02:10
there is nothing, absolutely绝对 nothing new in this idea理念.
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此设想对于你们来说,是毫不出奇的。
02:13
But as we envisioned设想 it,
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不过当我们为止展望时,
02:15
we had three key goals目标:
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我们得出了三个主要目标:
02:17
Providing提供 world-class世界级 life support支持 ambulance救护车 service服务
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提供世界级的救护车服务
02:20
which哪一个 is fully充分 self-sustainable自我可持续发展 from its own拥有 revenue收入 streams,
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并且要是自给自足的,
02:23
and universally举世 accessible无障碍
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以及是随处可及的,
02:25
to anyone任何人 in a medical emergency,
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向所有有需要的人提供服务,
02:28
irrespective不管 of the capability能力 to pay工资.
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还有不论价钱。
02:31
The service服务 which哪一个 grew成长 out of this,
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此项服务正是基于此三个目标而建立的,
02:33
Dial拨号 1298 for Ambulance救护车,
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Dial 1298 for Ambulance(组织),
02:35
with one ambulance救护车 in 2004,
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于2004年时只有一辆救护车,
02:38
now has a hundred-plus百加 ambulances救护车 in three states状态,
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岂知现在已有逾百辆救护车分布于三个邦,
02:41
and has transported over 100,000 patients耐心
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而且我们至今已输送
02:44
and victims受害者 since以来 inception成立.
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逾十万名伤患至医院。
02:46
The service服务 is -- (Applause掌声)
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此服务是— (鼓掌)
02:49
fully充分 self-sustainable自我可持续发展 from its own拥有 revenues收入,
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自给自足的,
02:52
without accessing访问 any public上市 funds资金,
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不需要任何公共资金的援助
02:54
and the cross-subsidy交叉补贴 model模型 actually其实 works作品,
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而且这中交叉补贴模式的确有效,
02:58
where the rich丰富 pays支付 higher更高, poor较差的 pays支付 lower降低,
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富人支付更多的钱而穷人则少付,
03:01
and the accident事故 victim受害者 is getting得到 the service服务 free自由 of charge收费.
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事故的受害者们则完全免费。
03:05
The service服务 responded回应 effectively有效
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此项服务于11/26
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and efficiently有效率的,
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孟买恐怖袭击时
03:09
during the unfortunate不幸的
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作出了有效而
03:11
26/11 Mumbai孟买 terror恐怖 attacks攻击.
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迅速的反应。
03:14
And as you can see from the visuals视觉效果,
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正如你们从视频中得知,
03:18
the service服务 was responding响应 and rescuing营救
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这项服务于警察封锁现场前
03:21
victims受害者 from the incident事件 locations地点
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就到达了酒店处
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even before the police警察 could cordon警戒线 off
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并且当即救助于事故中
03:27
the incident事件 locations地点
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受伤的受害者们,
03:30
and formally正式地 confirm确认 it as a terror恐怖 strike罢工.
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警察随后就确认此次袭击为恐怖袭击。
03:33
We ended结束 up being存在 the first medical response响应 team球队
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我们是于此次袭击中是
03:37
in every一切 incident事件 location位置
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第一个反应过来的医疗团队
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and transported 125 victims受害者,
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并且输送了125名受害者至医院
03:43
saving保存 life.
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以使他们存活下来。
03:45
(Applause掌声)
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(鼓掌)
03:50
In tribute and remembrance纪念
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为了悼念和回忆
03:54
of 26/11 attacks攻击
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去年的11/26
03:58
over the last one year,
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恐怖袭击事件,
04:01
we have actually其实 helped帮助 a Pakistani巴基斯坦 NGO非政府组织,
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我们携手一所巴基斯坦非政府组织,
04:04
Aman祖阿曼 Foundation基础,
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Aman Foundation,
04:07
to set up a self-sustainable自我可持续发展 life support支持 ambulance救护车 service服务
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一同于卡拉奇创建了一自给自足的救护车服务企业,
04:11
in Karachi卡拉奇, facilitated促进 by Acumen敏锐 Fund基金.
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同时 Acumen Fund 也向我们伸出援助之手。
04:14
(Applause掌声)
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(鼓掌)
04:20
It's a small message信息 from us,
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我只想用我们微薄的力量
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in our own拥有 small way
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来传递一小小的信息
04:26
to the enemies敌人 of humanity人性,
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至那些泯灭人性
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of Islam伊斯兰教, of South Asia亚洲,
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与伊斯兰、南亚、
04:31
of India印度, and of Pakistan巴基斯坦,
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印度和巴基斯坦为敌的人,
04:34
that humanity人性 will continue继续 to bloom盛开,
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人道主义不会因这些卑劣的手段
04:37
irrespective不管 of such这样 dastardly卑鄙 attacks攻击.
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而停止发光发热。
04:39
Since以来 then I've also co-founded共同创立 two other social社会 enterprises企业.
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自那时起,我和他们合作创办了另两个社会企业。
04:43
One is Education教育 Access访问 for All,
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一是 Education Access for All ,
04:45
setting设置 up schools学校 in small-town小城 India印度.
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是为了于印度的边缘村镇广设学校。
04:48
And the other is Moksha-Yug莫克沙-YUG Access访问,
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另一是 Moksha-Yug Access,
04:50
which哪一个 is integrating整合 rural乡村 supply供应 chain
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以自助团体组成的小额信贷公司为基础
04:52
on the foundations基金会 of self-help自救 group-based集团化 microfinance小额贷款.
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来整合乡村的供给链。
04:57
I guess猜测 we seem似乎 to be doing at least最小 a few少数 things right.
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我想我们至少做对了几件事。
05:00
Because diligent勤奋 investors投资者 and venture冒险 funds资金
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因为勤勉的投资人和创投资金
05:03
have committed提交 over 7.5 million百万 dollars美元 in funding资金.
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已向我们挹注了逾750万元美金。
05:07
With the significance意义 being存在 these funds资金 have come in
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最重要的是,这些资金都是合格交易的
05:09
as a QTQT capital首都, not as grant发放 or as philanthropy慈善事业.
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而非慈善捐赠。
05:13
Now I come back to the idea理念 of the new social社会 enterprise企业
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回到我目前正在探索的新型
05:16
that I'm exploring探索.
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社会企业。
05:18
Corruption腐败, bribes行贿, and lack缺乏 of transparency透明度.
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腐败,贿赂以及透明度缺失。
05:21
You may可能 be surprised诧异 to know
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你或许会惊讶于
05:23
that eight speakers音箱 yesterday昨天
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昨天已有八位演讲者
05:26
actually其实 mentioned提到 these terms条款 in their talks会谈.
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于他们的演讲中提及这些词语。
05:29
Bribes贿赂 and corruption腐败 have both a demand需求 and a supply供应 side,
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贿赂和腐败是供求的双方。
05:32
with the supply供应 side being存在 mostly大多 of
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供给的一方常常是
05:35
greedy贪婪 corporate企业 unethical不道德的 businesses企业
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贪婪而又不道德的企业
05:37
and hapless倒霉蛋 common共同 man.
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以及不幸的普通人。
05:39
And the demand需求 side being存在 mostly大多 politicians政治家,
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需求的一方则通常是政客、
05:42
bureaucrats官僚 and those who have discretionary power功率
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官僚以及那些拥有
05:44
vested既得利益 with them.
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实权的人。
05:46
According根据 to World世界 Bank银行 estimate估计,
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根据世界银行的估算,
05:48
one trillion dollars美元 is paid支付 in bribes行贿
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每年都会有一万亿元美金
05:51
every一切 year, worsening恶化 the condition条件
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被用于贿赂,
05:53
of the already已经 worse更差 off.
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这无疑是火上浇油。
05:55
Yet然而, if you analyze分析 the common共同 man,
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假如你对一普通人进行分析,
05:58
he or she does not wake唤醒 up every一切 day and say,
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他或她并不会每天早起
06:01
"Hmm, let me see who I can pay工资 a bribe贿赂 to today今天."
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并说:“嗯嗯,让我看看,我今天应向谁行贿呢。”
06:04
or, "Let me see who I can corrupt腐败 today今天."
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或说:“看看我可以使谁变得堕落呢。”
06:07
Often经常 it is the constraining制约 or the back-to-the-wall背到墙式 situation情况
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这经常是一种不得不面对的情形,
06:12
that the hapless倒霉蛋 common共同 man finds认定 himself他自己 or herself她自己 in
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那些不幸的普通人们是在为
06:15
that leads引线 him to pay工资 a bribe贿赂.
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行贿提供金钱来源。
06:17
In the modern现代 day world世界, where time is premium额外费用
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在现今世界中,时间是珍贵的,
06:20
and battle战斗 for subsistence生活 is unimaginably超乎想象 tough强硬,
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同时为生存之战是异常残酷的,
06:23
the hapless倒霉蛋 common共同 man
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一位不幸的普通人
06:25
simply只是 gives in and pays支付 the bribe贿赂 just to get on with life.
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只能无奈地支付了这笔赃款以乞求存。
06:30
Now, let me ask you another另一个 question.
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现在,让我问你另一个问题。
06:32
Imagine想像 you are being存在 asked to pay工资 a bribe贿赂
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想象一下你被要求支付一笔贿赂
06:34
in your day-to-day日复一日 life to get something doneDONE.
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以使你每天能做成一些事。
06:37
What do you do? Of course课程 you can call the police警察.
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你会怎么做?当然,你可以马上报警。
06:40
But what is the use if the police警察 department is in itself本身 steeped浸淫 in corruption腐败?
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若连警察部门也踏入这潭深水时怎么办?
06:44
Most definitely无疑 you don't want to pay工资 the bribe贿赂.
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你理所当然地不想支付这笔赃款。
06:47
But you also don't have the time, resources资源,
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但你没有任何资源
06:50
expertise专门知识 or wherewithal途穷 to fight斗争 this.
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或武器使你与之斗争。
06:53
Unfortunately不幸, many许多 of us in this room房间
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在此大厅里的很多人,
06:57
are supporters支持者 of capitalist资本家 policies政策 and market市场 forces军队.
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很不幸的都是资本主义政策和市场力量的支持者。
07:01
Yet然而 the market市场 forces军队 around the world世界
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如今的市场力量
07:04
have not yet然而 thrown抛出 up a service服务 where you can call in,
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尚未足以抛出这样一项服务,
07:07
pay工资 a fee费用, and fight斗争 the demand需求 for a bribe贿赂.
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你可以打电话向他们捐赠金钱然后并要求与腐败做斗争。
07:10
Like a bribe贿赂 buster克星 service服务,
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就如同行贿克星服务,
07:13
or 1-800-Fight-Bribes-Fight,贿赂,
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或是 1-800-反对-行贿 ,
07:15
or www万维网.stopbribesstopbribes.org组织 or
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或是 www.终结行贿.org 或是
07:19
www万维网.preventcorruptionpreventcorruption.org组织.
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www.防止腐败.org 。
07:22
Such这样 a service服务 simply只是 do not exist存在.
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此类服务还不存于世。
07:25
One image图片 that has haunted闹鬼 me
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我曾被一梦魇侵扰,
07:27
from my early business商业 days
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梦中常常闪现一位老人,
07:29
is of a grandmother祖母, 70 plus years年份, being存在 harassed骚扰
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已逾古稀之年,经常被当地的
07:32
by the bureaucrats官僚 in the town planning规划 office办公室.
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城市规划办公室的官僚们骚扰。
07:35
All she needed需要 was permission允许 to build建立 three steps脚步
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她仅需的是一项许可,
07:37
to her house, from ground地面 level水平,
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许可她于她家门前建三级台阶,
07:39
making制造 it easier更轻松 for her to enter输入 and exit出口 her house.
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这可以使她更易于进出屋子。
07:42
Yet然而 the officer in charge收费 would not simply只是 give her the permit许可证
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偏偏那位官员不愿给予此项许可
07:45
for want of a bribe贿赂.
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假如老太不向他行贿。
07:47
Even though虽然 it pricked一竖 my conscience良心 then,
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即使这是被良心谴责的,
07:49
I could not, or rather I did not
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我不能,或说
07:51
tend趋向 to her or assist助攻 her,
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我不愿去帮助她,
07:54
because I was busy building建造 my real真实 estate房地产 company公司.
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因为我在忙于建设我自己的房地产公司。
07:56
I don't want to be haunted闹鬼 by such这样 images图片 any more.
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我不想再被此类梦魇侵扰。
08:00
A group of us have been working加工 on a pilot飞行员 basis基础
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我们中的一组曾经组建一试验性的组织
08:02
to address地址 individual个人 instances实例 of demands需要
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来解决个体为需求公共服务或是
08:05
for bribes行贿 for common共同 services服务 or entitlement权利.
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授权而进行行贿的问题。
08:08
And in all 42 cases where we have pushed back such这样 demands需要
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于42个案例中
08:11
using运用 existing现有 and legitimate合法 tools工具
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我们都是通过现存的合法工具
08:14
like the Right to Information信息 Act法案,
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如知情权等,
08:16
video视频, audio音频, or peer窥视 pressure压力,
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来解决此类问题。
08:19
we have successfully顺利 obtained获得 whatever随你 our clients客户
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我们已成功为我们的委托人
08:21
set out to achieve实现 without actually其实 paying付款 a bribe贿赂.
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达到他们的目的,且不用行贿。
08:25
And with the cost成本 of these tools工具 being存在 substantially基本上 lower降低
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使用这些工具的费用
08:28
than the bribe贿赂 demanded要求.
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是大大低于行贿所需的款项。
08:30
I believe that these tools工具 that worked工作 in these 42 pilot飞行员 cases
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我深信这些工具可以
08:35
can be consolidated综合 in standard标准 processes流程
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进一步于一种外包型环境中
08:39
in a BPOBPO kind of environment环境,
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进行加强,
08:42
and made制作 available可得到 on web卷筒纸, call-center呼叫中心
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并且使之存于网络上、呼叫中心
08:45
and franchise专营权 physical物理 offices办事处,
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及特许经营办事处中,
08:47
for a fee费用, to serve服务 anyone任何人 confronted面对 with a demand需求 for a bribe贿赂.
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是收费的,以为任何有需要的人进行服务。
08:52
The target目标 market市场 is as tempting诱人的 as it can get.
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目标市场是诱人的。
08:55
It can be worth价值 up to one trillion dollars美元,
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每年都有一万亿美元
08:58
being存在 paid支付 in bribes行贿 every一切 year,
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被用于行贿,
09:00
or equal等于 to India's印度 GDPGDP.
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这等同于印度的国内生产总值。
09:03
And it is an absolutely绝对 virgin处女 market市场.
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而且这是一绝对新生的市场。
09:06
I propose提出 to explore探索 this idea理念 further进一步,
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我建议继续深挖此设想,
09:09
to examine检查 the potential潜在 of creating创建
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从而来检验创建这项服务的潜力,
09:11
a for-profit以营利为目的, fee-based收费的 BPOBPO
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这项营利收费的外包服务,
09:15
kind of service服务 to stop bribes行贿
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它可以阻止行贿
09:17
and prevent避免 corruption腐败.
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和防止腐败。
09:19
I do realize实现 that the fight斗争 for justice正义
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我当然意识到
09:22
against反对 corruption腐败 is never easy简单.
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为正义而战是永远艰涩的。
09:25
It never has been and it never will be.
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它永远不会是以简单的过程。
09:27
In my last 18 months个月 as a lawyer律师,
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于过去的18个月里,作为一名律师,
09:30
battling作战 small-小- and large-scale大规模 corruption腐败,
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我与形形色色的腐败做过斗争,
09:32
including包含 the one perpetrated犯下 by India's印度 biggest最大 corporate企业 scamsterscamster.
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包括由印度最大的公司所犯下的贿赂。
09:36
Through通过 his charities慈善机构
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由于他们的“善意”,
09:38
I have had three police警察 cases filed提交 against反对 me
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我于警察部门有所交集,
09:41
alleging指控 trespass侵入, impersonation模拟 and intimidation恐吓.
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我被指称非法侵入,扮演和恫吓。
09:44
The battle战斗 against反对 corruption腐败
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与腐败的斗争
09:46
exacts苛求 a toll收费 on ourselves我们自己,
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是要我们自己付出代价的,
09:48
our families家庭, our friends朋友, and even our kids孩子.
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包括我们的家庭、朋友,甚至是孩子们。
09:52
Yet然而 I believe the price价钱 we pay工资 is well worth价值 holding保持 on
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但我认为我们所付出的代价
09:54
to our dignity尊严 and making制造 the world世界 a fairer更公平 place地点.
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是值得的,是建设一更加美好的世界。
09:58
What gives us the courage勇气?
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什么给予了我这项勇气?
10:00
As my close friend朋友 replied回答, when told
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正如我密友所回复
10:02
during the seeding播种 days of the ambulance救护车 project项目
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当那还是萌芽之时,
10:05
that it is an impossible不可能 task任务
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这是不可能的任务,
10:07
and the founders创始人 are insane to chalk粉笔 up their blue-chip蓝筹 jobs工作,
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而创建者们都是疯子,因为他们放弃了他们明亮的前途。
10:10
I quote引用: "Of course课程 we cannot不能 fail失败 in this,
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我回复到:“我们当然不能放弃,
10:13
at least最小 in our own拥有 minds头脑.
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至少不能于意识中放弃。
10:15
For we are insane people,
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因为我们是一群疯子,
10:17
trying to do an impossible不可能 task任务.
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尝试去完成一项不可能的任务。
10:19
And an insane person does not know what an impossible不可能 task任务 is." Thank you.
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偏偏一位疯子是全无顾忌的。” 谢谢。
10:23
(Applause掌声)
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(掌声)
10:31
Chris克里斯 Anderson安德森: ShaffiShaffi, that is a really exciting扣人心弦 business商业 idea理念.
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克里斯•安德森:夏菲,这个计划让人兴奋异常。
10:36
ShaffiShaffi Mather马瑟: I just have to get through通过 the initial初始 days where I don't get eliminated淘汰.
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夏菲:万事开头难,希望不要一开业就马上结业了。
10:40
(Laughter笑声)
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(笑声)
10:42
CACA: What's on your mind心神?
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安德森:你现在有什么想法么?
10:43
I mean, give us a sense of the numbers数字 here --
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我是说,可不可以给我们一些更直观的景象,如数字等。
10:45
a typical典型 bribe贿赂 and a typical典型 fee费用. I mean, what's in your head?
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譬如说,你们一般得贿赂多少钱以及得收多少钱?
10:48
SMSM: So let me ... Let me give you an example.
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夏菲:让我举个例子吧。
10:52
Somebody who had applied应用的 for the passport护照.
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某人前去申办护照。
10:55
The officer was just sitting坐在 on it
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工作人员两手一摊
10:58
and was demanding严格 around 3,000 rupees卢比 in bribes行贿.
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向你索要三千卢比的贿金。
11:01
And he did not want to pay工资.
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但某人不愿付这笔冤枉钱。
11:04
So we actually其实 used the Right to Information信息 Act法案,
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因此我们就得用《资讯权利法》,
11:06
which哪一个 is equal等于 to the Freedom自由 of Information信息 Act法案 in the United联合的 States状态,
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颇似美国的《资讯自由法》,
11:09
and pushed back the officers长官 in this particular特定 case案件.
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只有这样才能迫使办事人员让步。
11:14
And in all these 42 cases,
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共42个案例中,
11:16
when we kept不停 pushing推动 them back,
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我们的反制行动
11:19
there was three kinds of reaction反应.
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通常会遭遇三种反应。
11:21
A set of people actually其实 say,
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有些人会说:
11:23
"Oh, let me just grant发放 it to them, and run away from it."
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“哦,他们要什么就给他们吧,我才不想惹火上身。”
11:26
Some people actually其实 come back and say,
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有些则会反过来对我们说:
11:29
"Oh, you want to screw me. Let me show显示 you what I can do."
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“哦,你要找麻烦是吧?你知道啥叫厕所里点灯吧。”
11:32
And he will push us back.
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然后则做出反击。
11:34
So you take the next下一个 step, or use the next下一个 tool工具 available可得到
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这时我们得采取下一步,
11:38
in what we are putting together一起,
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或用其他我们想得到的办法,
11:40
and then he relents变温和.
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接着对方就会让步。
11:43
By the third第三 time, in all 42 cases, we have achieved实现 success成功.
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每个案子最多不超过三次就完成了。
11:46
CACA: But if it's a 3,000-rupee-卢比, 70-dollar-美元 bribe贿赂,
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安德森:假如贿金是三千卢比,也就是七十美元,
11:51
what fee费用 would you have to charge收费,
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你们的受理费大概是多少?
11:53
and can you actually其实 make the business商业 work?
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这门生意做得起来么?
11:55
SMSM: Well, actually其实 the cost成本 that we incurred发生
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夏菲:好吧,我们的收费
11:59
was less than 200 rupees卢比.
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是低于两百卢比。
12:02
So, it actually其实 works作品.
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因此,这的确行得通。
12:05
CACA: That's a high gross margin余量 business商业. I like it.
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安德森:利润真高啊。我喜欢!
12:08
(Laughter笑声)
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(笑声)
12:10
SMSM: I actually其实 did not want to answer回答 this on the TEDTED stage阶段.
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夏菲:我本来没打算在TED舞台上提的。
12:13
CACA: OK, so these are provisional临时 numbers数字, no pricing价钱 guarantee保证.
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安德森:好吧,这些都是预估的数字,实际可有差异啊。
12:17
If you can pull this off, you will be a global全球 hero英雄.
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假设你成功了,你将是全世界的英雄啊。
12:20
I mean, this could be huge巨大.
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这相当了不起。
12:22
Thank you so much for sharing分享 this idea理念 at TEDTED.
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非常感谢你在TED上与我们一同分享这项计划。
12:24
(Applause掌声)
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(掌声)
Translated by Chaoran Yu
Reviewed by Zachary Lin Zhao

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ABOUT THE SPEAKER
Shaffi Mather - Social entrepreneur, lawyer
Shaffi Mather is the founder of 1298 for Ambulance, Education Access for All, and co-promoter of Moksha-Yug Access.

Why you should listen

Shaffi Mather was a successful young entrepreneur, who brought a family-run real estate business to the forefront of the local market before moving on to take major positions at two of India’s largest communication corporations -- Essel Group and Reliance Industries. However, after a perilous ride to the hospital with his mother he was forced to confront India’s need for a dependable ambulance service. He left his career at Reliance and founded 1298 for Ambulance, a for-profit service with a sliding scale payment system that has revolutionized medical transport in Mumbai and Kerala.

Today, Mather is also a co-founder of Moksha-Yug Access, a microfinance instiution that operates in rural India, and The Education Initiative, which is involved in e-learning and in creating schools across India. In addition, Mather is a lawyer focusing on litigation in public interest -- battling for transparency in governance and use of public funds, human rights, civil rights and primacy of constitution. He is a TEDIndia Fellow.

More profile about the speaker
Shaffi Mather | Speaker | TED.com