ABOUT THE SPEAKER
Wanis Kabbaj - Transportation geek
UPS's Wanis Kabbaj works at the intersection of biology and transportation.

Why you should listen

As the director of global strategy for healthcare logistics at UPS, Wanis Kabbaj finds ways for organizations to transport their temperature-sensitive medicines and biotechnologies safely around the world. For more than 16 years, Kabbaj's professional engagements have always revolved around transportation and innovation. Some of his ventures involved helping EADS Astrium use its satellite space transportation expertise in unexpected markets or participating in the global launch of Logan, a revolutionary low-cost vehicle, that helped Renault-Nissan harness a surprising growth in emerging markets.

Kabbaj is a dual citizen of Morocco and France and lived in four continents. Experiencing constant cultural transitions throughout his life gave him a real taste for analyzing problems through non-traditional lenses and blending disciplines that are usually kept separate.

More profile about the speaker
Wanis Kabbaj | Speaker | TED.com
TED@UPS

Wanis Kabbaj: How nationalism and globalism can coexist

Filmed:
1,547,024 views

Why do we have to choose between nationalism and globalism, between loving our countries and caring for the world? In a talk with lessons for avowed nationalists and globalists alike, Wanis Kabbaj explains how we can challenge this polarizing, binary thinking -- and simultaneously be proud citizens of both our countries and the world.
- Transportation geek
UPS's Wanis Kabbaj works at the intersection of biology and transportation. Full bio

Double-click the English transcript below to play the video.

00:13
So two weeks ago, I searched
the word "nationalist" on Twitter.
0
1692
4015
00:18
The results were quite colorful,
1
6109
1841
00:19
with expressions like,
"Emboldened Racist Moron," --
2
7974
3353
00:23
(Laughter)
3
11351
1010
00:24
"White Supremacist Idiot,"
4
12385
2125
00:26
"Fascist Sock Puppets," --
5
14534
1946
00:28
(Laughter)
6
16504
1008
00:29
"Orwellian, Hitlerian, Terrifying."
7
17536
2813
00:32
I then searched the word "globalist"
8
20373
2167
00:34
and got things like,
"Socialist Sell-Outs,"
9
22564
3202
00:37
"Disgusting Corporate Propaganda,"
10
25790
2960
00:40
"Elitist Financial Overlords,"
11
28774
3015
00:43
"Ruthless Cosmopolitan Rats."
12
31813
2112
00:45
(Laughter)
13
33949
1066
00:47
Even by social media standards,
the words are cruel and disgusting.
14
35039
3873
00:51
But they reflect the intensity
of one of the most fundamental questions
15
39379
4722
00:56
of our times:
16
44125
1199
00:57
Nationalism or globalism --
what is the best path forward?
17
45348
3676
01:01
This question impacts
everything we care about:
18
49494
2431
01:03
our cultural identity,
19
51949
1841
01:05
our prosperity,
20
53814
1815
01:07
our political systems --
21
55653
2131
01:09
everything -- the health
of our planet -- everything.
22
57808
3119
01:13
So on the one hand, we have nationalism.
23
61550
2653
01:16
Collins defines it as
a "devotion to one's nation,"
24
64620
3312
01:19
but also, a "doctrine that puts
national interests
25
67956
2764
01:22
above international considerations."
26
70744
2147
01:25
For nationalists, our modern societies
are built on national grounds:
27
73364
5020
01:30
we share a land, a history, a culture,
and we defend each other.
28
78408
4856
01:35
In a big and chaotic world,
29
83288
2355
01:37
they see nationalism as the only
sensible way to maintain social stability.
30
85667
4755
01:43
But alarmed globalists warn us:
31
91597
2435
01:46
self-centered nationalism
can easily turn ugly.
32
94056
3273
01:49
We've seen it with 20th-century fascisms:
33
97803
2708
01:52
bloody wars, millions of deaths,
immeasurable destruction.
34
100535
4485
01:57
On the other hand, we have globalism.
35
105390
1941
01:59
The Oxford Living Dictionary
defines it as:
36
107744
2264
02:02
"the operation or planning
of economic and foreign policy
37
110032
3351
02:05
on a global basis."
38
113407
1422
02:07
For nationalists, globalism
is rapidly deconstructing
39
115574
3412
02:11
what our ancestors took decades to build.
40
119010
2628
02:13
It's like spitting on our soldiers' tombs;
41
121662
2386
02:16
it's eroding our national solidarities
42
124072
3000
02:19
and opening the doors
to foreign invasions.
43
127096
3115
02:22
But globalists make the case
that reinforcing our global governance
44
130705
4760
02:27
is the only way to tackle
big supernational problems,
45
135489
3727
02:31
like nuclear proliferation,
46
139240
2771
02:34
the global refugee crisis,
47
142035
2166
02:36
climate change or terrorism
48
144225
2716
02:38
or even the consequences of superhuman AI.
49
146965
3180
02:42
So we are at the crossroads,
50
150970
2085
02:45
and we are asked to choose:
51
153079
1847
02:46
nationalism or globalism?
52
154950
2338
02:51
Having lived in four continents,
53
159301
1583
02:52
I've always been interested
in this question.
54
160908
2324
02:55
But it took a whole new level
when I saw this happening:
55
163256
3572
02:58
the biggest surge in nationalist votes
in Western democracies
56
166852
4269
03:03
since World War II.
57
171145
1498
03:05
All of a sudden,
this isn't theory anymore.
58
173413
2975
03:08
I mean, these political movements
have built their success with ideas
59
176412
3986
03:12
that could mean, down the road,
losing my French citizenship
60
180422
3110
03:15
because I'm North African
61
183556
1690
03:17
or not being able to come
back home to the US
62
185270
2552
03:19
because I come from
a Muslim-majority country.
63
187846
2309
03:22
You know, when you live in a democracy,
64
190895
2121
03:25
you live with this idea that
your government will always protect you,
65
193040
3909
03:28
as long as you abide by the laws.
66
196973
2021
03:31
With the rise of national populism,
67
199509
2784
03:34
despite being the best citizen I can,
68
202317
2432
03:36
I now have to live with the idea
that my government can hurt me
69
204773
3578
03:40
for reasons I cannot control.
70
208375
1751
03:42
It's very unsettling.
71
210579
1919
03:44
But it forced me to rethink
72
212522
1460
03:46
and rethink this question
and try to think deeper.
73
214006
3388
03:49
And the more I thought about it,
74
217418
1678
03:51
the more I started
questioning the question.
75
219120
2440
03:54
Why would we have to choose
between nationalism and globalism,
76
222191
3390
03:57
between loving our country
and caring for the world?
77
225605
3215
04:02
There's no reason for that.
78
230143
1305
04:03
We don't have to choose
between family and country
79
231472
2370
04:05
or region or religion and country.
80
233866
2049
04:07
We already have multiple identities,
and we live with them very well.
81
235939
4489
04:12
Why would we have to choose
between country and world?
82
240798
3095
04:16
What if, instead of accepting
this absurd choice,
83
244491
3213
04:19
we took it on ourselves to fight
this dangerous, binary thinking?
84
247728
4171
04:24
So for all the globalists in the audience,
85
252764
2341
04:27
I want to ask:
86
255129
1317
04:28
When I say the word "nationalist,"
what image comes to your mind?
87
256470
3843
04:33
Something like this?
88
261031
1465
04:34
Believe me, I think of that, too.
89
262520
1976
04:36
But I'd like you to remember
that for most people,
90
264823
2997
04:39
nationalism feels more like this.
91
267844
2015
04:42
Or maybe like that.
92
270313
1505
04:44
You know, it's that thing inside you
93
272418
1924
04:46
when you accidentally watch
an obscure Olympic sport on TV --
94
274366
4685
04:51
(Laughter)
95
279075
2232
04:53
wait --
96
281331
1061
04:54
and the mere sight of an unknown athlete
wearing your national colors
97
282416
3907
04:58
gets you all excited.
98
286347
1733
05:00
Your heartbeat goes up,
99
288104
1714
05:01
your stress level goes up,
100
289842
1831
05:03
and you're standing in front of the TV
101
291697
1823
05:05
and screaming with passion
for that athlete to win.
102
293544
2631
05:08
That's nationalism.
103
296638
1150
05:09
It's people happy to be together,
104
297812
1734
05:11
happy to belong to a large
national community.
105
299570
2814
05:14
Why would it be wrong?
106
302901
1385
05:17
You know, globalists,
you may think of nationalism
107
305421
2349
05:19
as an old, 19th-century idea
that is destined to fade.
108
307794
3802
05:23
But I'm sorry to tell you
that the facts are not on your side.
109
311620
3736
05:27
When the World Values Survey
asked more than 89,000 people
110
315976
3828
05:31
across 60 countries
111
319828
1478
05:33
how proud they felt about their country,
112
321330
2652
05:36
88.5 percent said "very proud"
or "quite proud" --
113
324006
3923
05:39
88.5 percent.
114
327953
1707
05:41
Nationalism is not
going away anytime soon.
115
329989
2857
05:45
It's a powerful feeling
that, according to another study,
116
333580
4193
05:49
is a strong predictor
of individual happiness.
117
337797
3215
05:53
It's crazy, but your happiness is more
correlated with national satisfaction
118
341431
5155
05:58
than with things you would expect,
like household income
119
346610
3281
06:01
or your job satisfaction
120
349915
2004
06:03
or your health satisfaction.
121
351943
1599
06:05
So if nationalism makes people happy,
122
353955
2612
06:08
why would anybody take it away from them?
123
356591
2202
06:11
Fellow globalists, if you are like me,
124
359666
2708
06:14
you may be attached to globalization
for humanistic reasons.
125
362398
3535
06:17
And you may take great joy
in some of its accomplishments since 1945.
126
365957
4683
06:22
After all, major regions of the world
have been exceptionally peaceful;
127
370664
3599
06:26
extreme poverty rates around
the globe are trending down;
128
374664
3818
06:30
and more than two billion people,
most notably in Asia,
129
378506
3176
06:33
show spectacular improvements
in their standards of living.
130
381706
2901
06:37
But studies also show
that globalization has a dark side.
131
385266
4301
06:41
And left on the side of the road
132
389591
2912
06:44
are hundreds of millions of people
in Western middle classes
133
392527
3765
06:48
with anemic income growth
for more than two decades,
134
396316
2785
06:51
possibly three decades,
according to some studies.
135
399125
2558
06:54
We cannot ignore
this elephant in our room.
136
402031
2960
06:57
If anything, our collective energy
would be better used
137
405015
2633
06:59
finding ways to fix this aspect
of globalization,
138
407672
3397
07:03
instead of fighting this polarizing battle
against nationalism.
139
411093
4817
07:08
So now, the nationalists in the audience,
140
416547
2285
07:10
I have some crusty,
nonbinary nuggets for you.
141
418856
3304
07:14
(Laughter)
142
422184
1282
07:16
When I say the word "globalist,"
what comes to your mind?
143
424211
2667
07:19
Out-of-touch, one-percent plutocrats?
144
427496
2323
07:21
(Laughter)
145
429843
1403
07:23
Or maybe the heartless,
greedy Wall Street type, right?
146
431270
2821
07:26
Or maybe people like me,
with multiple origins,
147
434402
2458
07:28
living in a big, cosmopolitan metropolis.
148
436884
2863
07:32
Well, you remember that World
Values Survey that I mentioned earlier?
149
440696
3301
07:36
It showed another fascinating finding:
150
444428
2622
07:39
71 percent of the world population
agreed with the statement,
151
447074
4319
07:43
"I am a citizen of the world."
152
451417
1821
07:45
Do you know what it means?
153
453262
1256
07:47
Most of us are simultaneously
proud of our country
154
455094
3229
07:50
and citizens of the world.
155
458347
1814
07:52
And it gets even better.
156
460185
1532
07:53
The citizens of the world in the survey
show a higher level of national pride
157
461741
4441
07:58
than the ones that rejected that label.
158
466206
1984
08:00
So once and for all, being a globalist
doesn't mean betraying your country.
159
468754
3751
08:04
It just means that you have
enough social empathy,
160
472529
2397
08:06
and you project some of it outside
your national borders.
161
474950
3044
08:11
Now, I know that when I dig
into my own nationalist feelings,
162
479248
3484
08:14
one of my anxieties versus
the globalized world
163
482756
3038
08:17
is national identity:
164
485818
1911
08:19
How are we going to preserve
what makes us special,
165
487753
3195
08:22
what makes us different,
166
490972
1286
08:24
what brings us together?
167
492282
1634
08:25
And as I started thinking about it,
I realized something really strange,
168
493940
3982
08:29
which is that a lot of the key ingredients
of our national identities
169
497946
3910
08:33
actually come from outside
our national borders.
170
501880
2705
08:37
Like, think of the letters
that we use every day.
171
505032
2313
08:39
I don't know if you realize,
172
507705
1392
08:41
but the Latin script, the Latin
alphabet that we use
173
509121
3812
08:44
has its origins thousands of years ago,
174
512957
2359
08:47
near the Nile River.
175
515340
1295
08:49
It all started with a cow just like this,
176
517082
3330
08:52
that was captured by a scribe
into an elegant hieroglyph.
177
520436
4249
08:57
That hieroglyph was transcribed
by a Semite in the Sinai
178
525233
3563
09:00
into the letter aleph.
179
528820
1448
09:02
Aleph traveled with Phoenicians
and reached the European shores in Greece,
180
530972
5040
09:08
where it became alpha,
181
536036
1438
09:09
the mother of our letter A.
182
537498
1550
09:11
So that's how an Egyptian cow
became our letter A.
183
539555
3335
09:14
(Laughter)
184
542914
1321
09:16
And same thing with the Egyptian house
that became bet, beta and B.
185
544865
6062
09:22
And the Egyptian fish
that became daleth, delta and D.
186
550951
4222
09:27
Our most fundamental texts
are full of Egyptian cows,
187
555681
3401
09:31
houses and fish.
188
559106
1507
09:32
(Laughter)
189
560637
1285
09:34
And there are so many other examples.
190
562565
2223
09:36
Take the United Kingdom and its monarchy.
191
564812
2760
09:39
Queen Elizabeth II?
192
567596
1987
09:41
German ancestry.
193
569607
1362
09:43
The mottos on the royal coat of arms?
194
571384
2313
09:45
All written in French,
not a single word of English.
195
573721
2677
09:49
Take France and it's iconic Eiffel Tower.
196
577117
3779
09:52
The inspiration?
197
580920
1362
09:54
The United States of America --
198
582754
1996
09:56
and I don't mean Las Vegas,
199
584774
1294
09:58
I mean 19th-century New York.
200
586092
1758
09:59
(Laughter)
201
587874
1087
10:00
This was the tallest building
in New York in the mid-19th century.
202
588985
3517
10:04
Does it remind you of something?
203
592526
1621
10:07
And you may think of China
as a self-contained civilization,
204
595147
3439
10:10
protected behind its Great Wall.
205
598610
2129
10:12
But think twice.
206
600763
1518
10:14
The Chinese official ideology?
207
602305
2046
10:16
Marxism, made in Germany.
208
604375
2747
10:20
One of China's biggest religions?
209
608064
1645
10:21
Buddhism, imported from India.
210
609733
2608
10:24
India's favorite pastime?
211
612365
2285
10:26
Cricket.
212
614674
1216
10:28
I really love this quote from Ashis Nandy,
213
616222
2418
10:30
who said, "Cricket is an Indian game
accidentally discovered by the British."
214
618664
4877
10:35
(Laughter)
215
623565
1558
10:37
So these are good reminders that a lot
of what we love in our national traditions
216
625147
6545
10:43
actually come from previous
waves of globalization.
217
631716
2666
10:46
And beyond individual symbols,
there are whole national traditions
218
634835
3704
10:50
that could not have existed
without globalization.
219
638563
3058
10:54
And the example that comes to my mind
is a world-beloved national tradition:
220
642070
4305
10:58
Italian cuisine.
221
646399
1286
11:00
My friends, if you ever have a chance
222
648056
1804
11:01
to go to a superauthentic
Italian restaurant
223
649884
2564
11:04
that only serves ancient Roman recipes,
224
652472
2645
11:07
my advice for you is: don't go.
225
655141
2486
11:09
(Laughter)
226
657651
1427
11:11
You'd get very, very disappointed.
227
659102
1823
11:13
No spaghetti, no pasta --
228
661353
1864
11:15
that really started in Sicily
in the eighth century,
229
663241
2864
11:18
when it was under Arabian rule.
230
666129
1702
11:20
No perfect espresso,
no creamy cappuccino --
231
668407
2637
11:23
that came from Abyssinia
via Yemen in the 17th century.
232
671068
3833
11:26
And of course,
no perfect pizza Napoletana --
233
674925
2509
11:29
how would you make it without
the tomatoes of the New World?
234
677458
3191
11:33
No, instead, you would be served
probably a lot of porridge,
235
681736
4039
11:37
some vegetable -- mostly
cabbage -- some cheese,
236
685799
3657
11:41
and maybe if you're lucky,
237
689480
1706
11:43
the absolute delicacy of that time --
238
691210
3122
11:46
mmm, perfectly cooked fattened dormice.
239
694356
3531
11:49
(Laughter)
240
697911
1217
11:52
Thankfully, it was not a close tradition
preserved by fanatic watchdogs.
241
700115
4292
11:56
No, it was an open process,
242
704431
1653
11:58
nourished by explorers, traders,
street sellers and innovative home cooks.
243
706108
5889
12:04
And in many ways,
globalization is a chance
244
712021
2066
12:06
for our national traditions to be
questioned, regenerated, reinterpreted,
245
714111
5263
12:11
to attract new converts
to stay vibrant and relevant over time.
246
719398
3963
12:15
So just remember this:
247
723841
1293
12:17
most of us nationalists
in the world are globalists,
248
725480
2698
12:20
and most of us globalists
in the world are nationalists.
249
728202
2820
12:23
A lot of what we like
in our national traditions
250
731046
3065
12:26
come from outside our national borders.
251
734135
2316
12:28
And the reason we venture
outside our national borders
252
736475
2722
12:31
is to discover these other
national traditions.
253
739221
2696
12:33
So the real question should not be
254
741941
1719
12:35
to choose between
nationalism and globalism.
255
743684
2686
12:38
The real questions is:
How can we do both better?
256
746394
3514
12:41
It's a complex question
for a complex world
257
749932
2851
12:44
that calls for creative,
nonbinary solutions.
258
752807
3503
12:48
What are you waiting for?
259
756334
1357
12:49
Thank you.
260
757715
1151
12:50
(Applause)
261
758890
1800
Translated by Brian Greene
Reviewed by Camille Martínez

▲Back to top

ABOUT THE SPEAKER
Wanis Kabbaj - Transportation geek
UPS's Wanis Kabbaj works at the intersection of biology and transportation.

Why you should listen

As the director of global strategy for healthcare logistics at UPS, Wanis Kabbaj finds ways for organizations to transport their temperature-sensitive medicines and biotechnologies safely around the world. For more than 16 years, Kabbaj's professional engagements have always revolved around transportation and innovation. Some of his ventures involved helping EADS Astrium use its satellite space transportation expertise in unexpected markets or participating in the global launch of Logan, a revolutionary low-cost vehicle, that helped Renault-Nissan harness a surprising growth in emerging markets.

Kabbaj is a dual citizen of Morocco and France and lived in four continents. Experiencing constant cultural transitions throughout his life gave him a real taste for analyzing problems through non-traditional lenses and blending disciplines that are usually kept separate.

More profile about the speaker
Wanis Kabbaj | Speaker | TED.com