TED2018
Kate Stone: The press trampled on my privacy. Here's how I took back my story
Kate Stone: La stampa ha violato la mia privacy. Ecco come ho rivendicato la mia storia
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In seguito a un grave incidente, riportato da numerose testate dei tabloid, Kate Stone trovò non solo un modo per avere il controllo sulla propria storia, ma anche la capacità di aiutare tutti coloro a cui era stata violata la privacy. Scopri come ha rivendicato l'accaduto in questo toccante discorso, arricchito da umorismo e coraggio.
Kate Stone - Shepherd of electrons
At Novalia, Kate Stone and her team use ordinary printing presses to manufacture interactive electronics, which combine touch-sensitive ink technology and printed circuits into unique and cost-effective products. Full bio
At Novalia, Kate Stone and her team use ordinary printing presses to manufacture interactive electronics, which combine touch-sensitive ink technology and printed circuits into unique and cost-effective products. Full bio
Double-click the English transcript below to play the video.
00:13
Five years ago, I stood on the TED stage,
and I spoke about my work.
and I spoke about my work.
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Cinque anni fa salii sul palco di TED
per parlare del mio lavoro.
per parlare del mio lavoro.
00:17
But one year later,
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Un anno dopo
00:18
I had a terrible accident as I left a pub
one dark night with friends,
one dark night with friends,
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fui vittima di un terribile incidente
mentre uscivo da un pub
mentre uscivo da un pub
dopo una serata con amici, in Scozia.
00:22
in Scotland.
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Camminavamo su un sentiero di foresta
e improvvisamente sentii un rumore sordo,
e improvvisamente sentii un rumore sordo,
00:23
As we followed the path through a forest,
I suddenly felt a massive thud,
I suddenly felt a massive thud,
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seguito da un altro
00:28
then a second thud,
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00:29
and I fell to the ground.
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e poi caddi a terra.
00:31
I had no idea what had hit me.
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Non capivo cosa mi avesse colpita.
00:34
I later found out that when
the gate was opened on a garden,
the gate was opened on a garden,
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Più tardi scoprii che,
quando si era aperto il cancello,
quando si era aperto il cancello,
un cervo in corsa era apparso sul sentiero
e mi aveva colpita in pieno.
e mi aveva colpita in pieno.
00:38
a wild stag stampeded along the path
and ran straight into me.
and ran straight into me.
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00:44
Its antler penetrated my trachea
and my esophagus
and my esophagus
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Le sue corna mi penetrarono
la trachea e l'esofago
la trachea e l'esofago
00:47
and stopped at my spinal cord
and fractured my neck.
and fractured my neck.
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fermandosi alla spina dorsale,
ma mi fratturarono il collo.
ma mi fratturarono il collo.
00:51
My best friend found me
lying on the floor,
lying on the floor,
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La mia migliore amica mi vide
accasciata a terra
accasciata a terra
00:53
gurgling for help
through a hole in my neck.
through a hole in my neck.
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gorgogliando aiuto con un foro nel collo.
00:56
And we locked eyes,
and although I couldn't speak,
and although I couldn't speak,
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Ci fissammo e,
nonostante non riuscissi a parlare,
nonostante non riuscissi a parlare,
00:59
she could understand what I was thinking.
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lei capì che cosa stavo pensando.
01:01
And she told me, "Just breathe."
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Mi disse: "Respira".
01:04
And so, whilst focusing on my breath,
I had a strong sense of calmness,
I had a strong sense of calmness,
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Concentrandomi sul respiro fui invasa
da un forte senso di tranquillità,
da un forte senso di tranquillità,
ma ero certa che sarei morta.
01:08
but I was certain that I was going to die.
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01:11
Somehow, I was content with this,
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In un certo senso ero appagata
01:12
because I've always tried
to do my best in life whenever I can.
to do my best in life whenever I can.
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perché nella mia vita
ho sempre cercato di dare il meglio.
ho sempre cercato di dare il meglio.
Continuai a godermi ogni respiro
come fosse l'ultimo;
come fosse l'ultimo;
01:15
So I just continued to enjoy each breath
as one more moment --
as one more moment --
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inspira, espira.
01:19
one breath in and one breath out.
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01:21
An ambulance came,
I was still fully conscious,
I was still fully conscious,
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Quando arrivò l'ambulanza ero cosciente
ed essendo una scienziata,
analizzai tutto durante il viaggio:
analizzai tutto durante il viaggio:
01:24
and I analyzed everything on the journey,
because I'm a scientist:
because I'm a scientist:
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01:27
the sound of the tires on the road,
the frequency of the street lights
the frequency of the street lights
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il suono delle ruote sull'asfalto,
la frequenza dei semafori
la frequenza dei semafori
01:30
and eventually, the city street lights.
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e, infine, i lampioni della città.
01:32
And I thought, "Maybe I will survive."
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Pensai: "Forse sopravvivo".
01:35
And then I passed out.
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Subito dopo persi conoscenza.
01:38
I was stabilized at a local hospital
and then airlifted to Glasgow,
and then airlifted to Glasgow,
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Fui trasportata nell'ospedale della zona
e poi con l'elisoccorso a Glasgow,
e poi con l'elisoccorso a Glasgow,
dove mi ricostruirono la gola
e mi indussero il coma.
e mi indussero il coma.
01:42
where they reconstructed my throat
and put me in a coma.
and put me in a coma.
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01:46
And while I was in the coma,
I had many alternate realities.
I had many alternate realities.
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Durante il coma fu come vivere
in più realtà.
in più realtà.
01:49
It was like a crazy mix
of "Westworld" and "Black Mirror."
of "Westworld" and "Black Mirror."
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Era un mix pazzesco
fra "Westworld" e "Black Mirror".
fra "Westworld" e "Black Mirror".
01:53
But that's a whole other story.
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Ma questa è tutta un'altra storia.
01:56
My local TV station reported live
from outside the hospital
from outside the hospital
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La televisione locale riportò
in diretta dall'ospedale
in diretta dall'ospedale
che una scienziata di Cambridge
era in coma,
era in coma,
01:59
of a Cambridge scientist
who was in a coma,
who was in a coma,
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02:03
and they didn't know
if she would live or die or walk or talk.
if she would live or die or walk or talk.
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e non si sapeva se si sarebbe risvegliata
o se potesse camminare, o parlare.
o se potesse camminare, o parlare.
02:07
And a week later,
I woke up from that coma.
I woke up from that coma.
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Una settimana dopo mi svegliai.
02:12
And that was the first gift.
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Quello fu il primo dono.
02:14
Then I had the gift to think,
the gift to move,
the gift to move,
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Gli altri furono pensare, muovermi,
02:17
the gift to breathe
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respirare,
mangiare e bere.
02:19
and the gift to eat and to drink.
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02:21
That took three and a half months.
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Mi servirono tre mesi e mezzo
per riprendermi.
per riprendermi.
02:24
But there was one thing
that I never got back, though,
that I never got back, though,
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Una cosa, però, non mi fu restituita:
02:26
and that was my privacy.
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la privacy.
02:28
The tabloid press
made the story about gender.
made the story about gender.
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I tabloid focalizzarono la questione
sul tema gender.
sul tema gender.
02:31
Look -- I'm transgender,
it's not that big a deal.
it's not that big a deal.
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Guardate: sono transgender,
ma non è una cosa di cui stupirsi.
ma non è una cosa di cui stupirsi.
Il mio colore di capelli o il numero
di scarpe sono molto più interessanti.
di scarpe sono molto più interessanti.
02:34
Like, my hair color or my shoe size
is way more interesting.
is way more interesting.
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02:39
When I last spoke here --
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L'ultima volta che parlai qui,
02:40
(Applause)
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(Applausi)
02:42
When I last spoke here --
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nello scorso intervento
02:43
(Applause)
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(Applausi)
02:44
at TED, I didn't talk about it,
because it's boring.
because it's boring.
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sul palco di TED non ne parlai
perché è noioso.
perché è noioso.
02:47
And one Scottish newspaper
ran with the headline:
ran with the headline:
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Un giornale scozzese titolò:
02:50
"Sex Swap Scientist Gored by Stag."
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"Scienziata transgender
ferita da un cervo".
ferita da un cervo".
02:53
And five others did similar things.
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Altri cinque giornali seguirono a ruota.
02:55
And for a minute, I was angry.
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Mi arrabbiai, per un minuto.
02:57
But then I found my calm place.
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Poco dopo trovai la pace.
02:59
And what ran through my head was,
"They've crossed the wrong woman,
"They've crossed the wrong woman,
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Nella mia testa mi ripetevo:
"Hanno sbagliato persona,
"Hanno sbagliato persona,
03:02
and they're not going to know
what's hit them."
what's hit them."
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non sanno a cosa stanno andando incontro".
03:05
(Laughter)
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(Risate)
03:06
I'm a kindness ninja.
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Sono un ninja gentile.
03:08
I don't really know what a ninja does,
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Non so bene cosa faccia un ninja,
03:10
but to me, they slip through the shadows,
crawl through the sewers,
crawl through the sewers,
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ma per me si muovono nel buio,
strisciano tra le fogne,
strisciano tra le fogne,
03:13
skip across the rooftops,
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saltano da un tetto all'altro
03:14
and before you know it,
they're behind you.
they're behind you.
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e prima di accorgertene
te li trovi alle spalle.
te li trovi alle spalle.
03:16
They don't turn up
with an army or complain,
with an army or complain,
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Non si presentano armati o con lamentele,
03:18
and they're laser-focused on a plan.
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bensì hanno ben chiaro il loro piano.
03:20
So when I lay in my hospital bed,
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Quando mi trovavo nel letto d'ospedale
pensai a un modo di ridurre le probabilità
03:22
I thought of my plan
to help reduce the chances
to help reduce the chances
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03:25
of them doing this to somebody else,
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che questo fenomeno si ripresentasse
03:27
by using the system as is, and paying
the price of sacrificing my privacy.
the price of sacrificing my privacy.
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combattendo ad armi pari
e sacrificando la mia privacy.
e sacrificando la mia privacy.
03:32
What they told one million people,
I will tell 10 million people.
I will tell 10 million people.
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Dissi a 10 milioni di persone
ciò che loro avevano detto a 1 milione.
ciò che loro avevano detto a 1 milione.
03:36
Because when you're angry,
people defend themselves.
people defend themselves.
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Quando si è arrabbiati
funziona così: ci si difende.
funziona così: ci si difende.
03:39
So I didn't attack them,
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Non li attaccai
03:40
and they were defenseless.
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quindi loro non poterono difendersi.
03:42
I wrote kind and calm letters
to these newspapers.
to these newspapers.
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Scrissi alcune lettere pacate
a quei giornali.
a quei giornali.
03:46
And The Sun newspaper,
the kind of "Fox News" of the UK,
the kind of "Fox News" of the UK,
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Il "The Sun", la versione inglese gentile
di "Fox News",
di "Fox News",
03:49
thanked me for my "reasoned approach."
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mi ringraziò
per "l'approccio ragionevole".
per "l'approccio ragionevole".
03:52
I asked for no apology,
no retraction, no money,
no retraction, no money,
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Non pretesi scuse, né rettifiche, né soldi
03:56
just an acknowledgment
that they broke their own rules,
that they broke their own rules,
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ma la presa di coscienza
di aver infranto le regole
di aver infranto le regole
03:59
and what they did was just wrong.
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e che ciò che avevano fatto era sbagliato.
04:03
And on this journey,
I started to learn who they are,
I started to learn who they are,
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Durante questa vicenda cominciai
a conoscere la loro vera essenza
a conoscere la loro vera essenza
e viceversa.
04:06
and they began to learn who I am.
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Siamo anche diventati amici.
04:08
And we actually became friends.
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04:10
I've even had a few glasses of wine
with Philippa from The Sun since then.
with Philippa from The Sun since then.
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Da allora, ho preso un paio di bicchieri
di vino con Philippa di "The Sun".
di vino con Philippa di "The Sun".
04:15
And after three months, they all agreed,
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Tre mesi più tardi mi diedero ragione,
04:17
and the statements
were published on a Friday,
were published on a Friday,
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le affermazioni
furono pubblicate il venerdì
furono pubblicate il venerdì
04:19
and that was the end of that.
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e la cosa finì lì.
04:21
Or so they thought.
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O meglio, così pensavano.
04:22
On the Saturday,
I went on the evening news,
I went on the evening news,
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Il sabato ero sul telegiornale serale
con il titolo: "Sei testate nazionali
ammettono di aver sbagliato".
ammettono di aver sbagliato".
04:25
with the headline "Six National
Newspapers Admit They Were Wrong."
Newspapers Admit They Were Wrong."
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04:29
And the anchor said to me,
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Il conduttore mi chiese:
"Ma non pensa che sia compito
di noi giornalisti
di noi giornalisti
04:31
"But don't you think
it's our job as journalists
it's our job as journalists
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04:33
to sensationalize a story?"
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estremizzare una vicenda?"
04:35
And I said, "I was laying
on a forest floor, gored by a stag.
on a forest floor, gored by a stag.
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Io risposi: "Ero stesa nel mezzo
di una foresta ferita da un cervo.
di una foresta ferita da un cervo.
04:40
Is that not sensational enough?"
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Non è abbastanza sensazionale?"
04:42
(Laughter)
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(Risate)
04:44
And I was now writing the headlines.
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Da quel momento scrivevo i titoli.
Il mio preferito era:
04:46
My favorite one was,
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04:48
"The stag trampled on my throat,
and the press trampled on my privacy."
and the press trampled on my privacy."
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"Il cervo mi ha aggredita al collo
e la stampa ha aggredito la mia privacy".
e la stampa ha aggredito la mia privacy".
04:52
It was the most read piece
of BBC News online that day.
of BBC News online that day.
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Fu l'articolo più letto della BBC.
04:55
And I was kind of having fun.
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Io in un certo senso ci godevo.
Alla fine della mia settimana online
04:58
And by the end of my week of media,
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utilizzai la mia voce ritrovata
05:00
I started to use my newfound
voice and platform
voice and platform
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05:03
to spread a message of love and kindness.
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per trasmettere un messaggio
d'amore e gentilezza.
d'amore e gentilezza.
Non appena rabbia e odio
scattavano nuovamente
scattavano nuovamente
05:05
And when I had the minute
of anger and hatred
of anger and hatred
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verso stampa e giornalisti,
05:08
towards those press and journalists,
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dovevo innescare la mia tolleranza.
05:10
I had to identify my inner
bigotry towards them.
bigotry towards them.
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Dovevo incontrare e parlare
con queste persone,
con queste persone,
05:15
And I had to meet and speak
with these people
with these people
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senza giudizi.
05:17
without judgment.
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05:19
I had to let myself understand them,
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Dovevo farmi capire
e, di riflesso, loro avrebbero capito me.
05:21
and in return, they began
to understand me.
to understand me.
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05:24
Well, six months later, they asked me
to join the committee
to join the committee
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Bene, sei mesi dopo
mi hanno chiesto di unirmi
mi hanno chiesto di unirmi
a una commissione che regola la stampa.
05:27
that regulates the press.
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05:30
And a few times a year,
I sip tea and dip biscuits
I sip tea and dip biscuits
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E ora prendo il te con i biscotti
in compagnia di Paul Dacre,
in compagnia di Paul Dacre,
05:34
with the likes of Daily Mail editor
Paul Dacre, who says to me,
Paul Dacre, who says to me,
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direttore del "Daily Mail", che mi chiede:
"Allora Kate, come sono andati
questi ultimi mesi?"
questi ultimi mesi?"
05:37
"So, Kate, how have
your last few months been?"
your last few months been?"
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05:40
And I respect them.
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Li rispetto.
05:42
And I'm now one of three
members of the public
members of the public
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Ora sono uno dei tre membri
del pubblico e ho potere decisionale
05:44
who has a seat at the table --
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non perché sono diversa,
05:46
not because I'm different,
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ma perchè la mia voce conta.
05:47
but because my voice counts,
just like anybody else.
just like anybody else.
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05:51
And the irony is,
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E il colmo è che
mi chiedono di controllare le stampanti
05:53
every now and again, I'm asked
to visit those printing presses
to visit those printing presses
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di quest'industria in declino
05:56
of this declining industry,
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perché alcuni sono convinti
05:57
because some people think
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05:59
that the technology I spoke about here,
last time at TED, my interactive print,
last time at TED, my interactive print,
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che la mia stampante interattiva
di cui ho parlato a TED
di cui ho parlato a TED
potrebbe salvarli.
06:04
might actually help save them.
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06:07
So beware of your inner bigot,
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Diffidate dalla vostra indole bigotta
e trattate bene i vostri nemici.
06:09
and make friends from your enemies.
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Grazie.
06:12
Thank you.
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06:13
(Applause)
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(Applausi)
ABOUT THE SPEAKER
Kate Stone - Shepherd of electronsAt Novalia, Kate Stone and her team use ordinary printing presses to manufacture interactive electronics, which combine touch-sensitive ink technology and printed circuits into unique and cost-effective products.
Why you should listen
Born in Cheshire, England and the child of a continent-hopping engineer, Kate Stone was often left to her own devices among some of the world's most disparate cultures. Whether learning to cook rice from Gurkhas or spending time alongside a garageful of car repairmen in Borneo, Stone quickly learned that nontraditional problem-solving was often the very best kind.
At 20, Stone moved to Australia and eventually to the outback, where she was soon herding 22,000 sheep on a 120,000-acre farm. She then returned to England and began her studies in electronics at Salford University, before being recruited to do her PhD work in physics at Cambridge's Cavendish Laboratory, where her focus on moving electrons eventually led to the creation of her groundbreaking company, Novalia.
At Novalia, Stone says: "The work of my team and myself is the realization of my childhood fascinations. We put electronics into paper, and paper is all around us." Stone sees herself as a "creative scientist," blending art and science to create startling fusions of new and old technology. In addition to her work with Novalia, Stone is a member of the Editors Code of Practice committee.
Kate Stone | Speaker | TED.com