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TED2011

Matt Cutts: Try something new for 30 days

Matt Cutts: Jerreb ḥaja jdida f 30 yum

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Kayen ši ḥaja dima nwit w bġit tdirha, beṣṣaḥ... ma wfithaš? Matt Cutts yeqtareḥ: Jerrebha f 30 yum. Had el-šyaxa el-qṣira w el-xfifa ɛla el-qelb twerrilek ṣifa mxeyra beš el-waḥed yxemmem ywasi w ynal weš baġi.

- Technologist
Matt Cutts is an engineer at Google, where he fights linkspam and helps webmasters understand how search works. Full bio

A few years ago,
Hadi ši ɛamat,
00:15
I felt like I was stuck in a rut,
hessit ruhi kelli rani ḥaṣel fi keš ġerqa,
00:17
so I decided to follow in the footsteps
'amala, ɛzemt beš ntebbeɛ el-xeṭwat
00:20
of the great American philosopher, Morgan Spurlock,
ntaɛ waḥed el-faylasuf marikani kbir, Morgan Spurlock,
00:22
and try something new for 30 days.
w njerreb ḥaya jdida f 30 yum.
00:25
The idea is actually pretty simple.
F el-waqeɛ, el-fekra sahla mahla.
00:28
Think about something you've always wanted to add to your life
Xemmu fi keš ḥaja dima bġitu tziduha fi ḥyatkum
00:30
and try it for the next 30 days.
w jjerbuha f el-30 yum el-majyin.
00:33
It turns out,
Ɛla ḥsab el-šufa,
00:36
30 days is just about the right amount of time
30 yum huwa el-weqt elli yelzem
00:38
to add a new habit or subtract a habit --
beš nzidu ṭbiɛa jdida wella neggelɛu keš waḥduxra qdima--
00:40
like watching the news --
kima el-tefraj ntaɛ el-xbarat --
00:42
from your life.
men ḥyatek.
00:44
There's a few things I learned while doing these 30-day challenges.
Kayen ši ṣwaleḥ tɛellemthum b el-mwasya ntaɛ had el-teḥḥediyat dyal 30 yum.
00:46
The first was,
El-ḥaja el-'ewla hiya,
00:49
instead of the months flying by, forgotten,
bdal ma nfewtu duk el-šhura elli yettensaw,
00:51
the time was much more memorable.
el-weqt: wella el-waḥed yešfa/yeɛqel ɛlih xir.
00:54
This was part of a challenge I did to take a picture every day for a month.
Hada kan ṭerf m el-teḥḥedi elli dertu beš neddi teṣwira kul yum, el-mudda ntaɛ šher.
00:57
And I remember exactly where I was
W rani ɛaqel, mliḥ mliḥ, win kunt
01:00
and what I was doing that day.
w weš kunt ndir f dak el-nhar.
01:03
I also noticed
Ntbeht tanik
01:06
that as I started to do more and harder 30-day challenges,
belli ki bdit ndir teḥḥediyat waḥduxrin ntaɛ 30 yum: kter w ṣɛab b el-zyada
01:08
my self-confidence grew.
el-tiqa ntaɛi b dati zadet.
01:10
I went from desk-dwelling computer nerd
Tbeddelt men hadak el-meḥmum ntaɛ el-ḥasub elli dima laṣeq f el-biru ntaɛu
01:12
to the kind of guy who bikes to work --
l hadak el-nuɛ ntaɛ bniyadem elli yṣugu el-derraja beš yruḥu l el-xedma, --
01:14
for fun.
beš el-waḥed yetsella.
01:17
Even last year, I ended up hiking up Mt. Kilimanjaro,
Wṣel biya el-ḥal, el-ɛam elli fat, ḥetta tšebbeṭt el-jbel ntaɛ Kilimanjaro,
01:20
the highest mountain in Africa.
el-jbel el-ɛali gaɛ f Friqya.
01:23
I would never have been that adventurous
Ɛummer ma txeyyelt ruḥi nwelli netġamer kima n' hak
01:25
before I started my 30-day challenges.
ḥetta elli bdit had el-teḥḥediyat ntaɛ 30 yum.
01:28
I also figured out
Fhemt tanik
01:31
that if you really want something badly enough,
belli lukan el-waḥed yenwi w yezɛem ṣaḥḥ
01:33
you can do anything for 30 days.
Yeqder ydir 'eyy ḥaja f 30 yum.
01:35
Have you ever wanted to write a novel?
Keš nhar, bġitu tekketbu keš riwaya?
01:38
Every November,
Kul šher novombr,
01:40
tens of thousands of people
ɛešrat ntaɛ šhal men 'elf ntaɛ nas,
01:42
try to write their own 50,000-word novel from scratch
yjjerbu beš yekketbu men walu keš riwaya lihum men 50.000 kelma
01:44
in 30 days.
fi 30 yum.
01:48
It turns out, all you have to do
Ɛla ḥsab el-šufa, gaɛ elli yliqlek tdiru
01:50
is write 1,667 words a day
huwa: tekteb 1.667 kelma kul yum
01:52
for a month.
f el-mudda ntaɛ šher.
01:55
So I did.
'Amala hadak weš dert.
01:57
By the way, the secret is not to go to sleep
Qbel ma nensa, el-serr huwa ki ma truḥš terqed
01:59
until you've written your words for the day.
ḥetta tkun ktebt el-kelmat ntawɛek dyal el-nhar.
02:01
You might be sleep-deprived,
Teqder tkun naqeṣ nɛas,
02:04
but you'll finish your novel.
bessaḥ tkun kemmelt el-riwaya ntaɛek.
02:06
Now is my book the next great American novel?
Derwek, zeɛma el-ktab ntaɛi huwa el-riwaya el-marikaniya el-kbira ntaɛ had el-zman?
02:08
No. I wrote it in a month.
Lla. Ktebtu fi šher.
02:12
It's awful.
Yleggi.
02:14
But for the rest of my life,
Beṣṣaḥ, f el-baqi men ḥyati,
02:17
if I meet John Hodgman at a TED party,
lakan tlaqit b John Hodgman, fi keš ḥefla ntaɛ TED,
02:19
I don't have to say,
mši lazem nqul-lu,
02:22
"I'm a computer scientist."
"'Ana mexteṣ f el-ḥawsaba."
02:24
No, no, if I want to, I can say, "I'm a novelist."
Lla, lla, ida bġit, nnejjem nqul, "'Ana kateb ntaɛ riwayat."
02:26
(Laughter)
(Ḍeḥk)
02:29
So here's one last thing I'd like to mention.
W ḍerwek, kayna ḥaja talya nehḍerlkum ɛliha
02:32
I learned that when I made small, sustainable changes,
Tɛellemt belli ki kunt ndir keš tebdilat, ṣġar w bla ma nḥebbes
02:35
things I could keep doing,
el-ṣwaleḥ elli nnejjem nkemmel nwasihum
02:38
they were more likely to stick.
ybanu qrab ywellu daymin.
02:40
There's nothing wrong with big, crazy challenges.
Weš ɛlih tanik mɛa keš teḥḥediyat kbar w hbal.
02:42
In fact, they're a ton of fun.
F el-ṣaḥḥ, fiha tselya kbira.
02:45
But they're less likely to stick.
beṣṣaḥ meḍmuna qell beš teqɛed
02:48
When I gave up sugar for 30 days,
Ki smeḥt f el-sukker, el-mudda ntaɛ 30 yum,
02:50
day 31 looked like this.
el-nhar 31 ban kima n' hak.
02:52
(Laughter)
(Ḍeḥk)
02:54
So here's my question to you:
'Amala, hada huwa swali likum:
02:56
What are you waiting for?
Weš rakum testennaw?
02:59
I guarantee you the next 30 days
Neḍmenlkum belli el-30 yum el-jayyin
03:01
are going to pass
ġadi yfutu,
03:03
whether you like it or not,
tebġu wella tekkerhu,
03:05
so why not think about something
'amala, ɛlah ma txemmuš f keš ḥaja
03:07
you have always wanted to try
dima bġitu tseyyuha
03:09
and give it a shot
w teɛṭiwelha keš furṣa
03:11
for the next 30 days.
f el-30 yum el-majyin.
03:13
Thanks.
Ṣeḥḥitu.
03:15
(Applause)
(Teṣfaq)
03:17

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About the speaker:

Matt Cutts - Technologist
Matt Cutts is an engineer at Google, where he fights linkspam and helps webmasters understand how search works.

Why you should listen

Matt Cutts works on search at Google, specializing in search optimization. He's a friendly and public face for helping webmasters understand how Google's search actually works, making hundreds of videos that answer questions about SEO. (SearchEngineLand made this handy chart of all of them.) He's an advocate for cutting down on poor practice such as link spam. He also wrote the first version of SafeSearch, Google’s family filter.

Read about all of Cutts' "30 days" adventures here >>

More profile about the speaker
Matt Cutts | Speaker | TED.com